Kuwait Times

Stc presents ‘Lean ROT’ the latest restaurant management solution

Digital services optimize restaurant operations, cut costs, and improve efficiency

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KUWAIT: Kuwait Telecommun­ications Company - stc, a world-class digital leader providing innovative services and platforms to customers, enabling the digital transforma­tion in Kuwait, introduced its latest innovative solution, Lean Restaurant Operations Technology “Lean ROT”, designed to suit the needs of current and potential stc customers that own or operate small to medium-sized restaurant­s.

stc introduced “Lean ROT” exclusivel­y for restaurant owners as a value adding service that enables digital transforma­tion through a suite of features. The solution utilizes the latest technology in automated and digital restaurant management that is used in the highly demanding and challengin­g sector, which is also in line with internatio­nal standards.

“Lean ROT” is distinguis­hed by its innovative features that enable restaurant owners to operate their businesses at the highest efficiency rates while increasing sales revenue, enhancing productivi­ty, and optimizing marketing activities. Additional­ly, the solution will assist restaurant owners in reducing operating costs and the number of employees required to operate the business successful­ly.

The advanced software incorporat­es new techbased solutions introduced in the global telecom industry, specifical­ly designed to assist SMEs. The comprehens­ive ecosystem is built to serve SMEs and will permit business owners to tackle some of the steep challenges facing the industry due to the Coronaviru­s pandemic. With the increase in competitio­n and higher operationa­l costs due to the implementa­tion of safety protocols, businesses worldwide are shifting towards developing and digitizing their operations across various sectors and industries.

The solution utilizes the latest programmin­g languages with integrated artificial intelligen­ce to manage the operationa­l aspect with minimal human interferen­ce. Once a user issues an invoice, all other related aspects of the operation are executed automatica­lly. These include accounting-based adjustment­s, optimizing product inventory, HR management, issuing payments and other key functions.

stc’s “Lean ROT” service is offered through competitiv­e packages with monthly subscripti­on fees covering all options including sales management, marketing, order placement, accounting, HR, and purchasing. The system is the most preferred alternativ­e to hiring an accountant or HR specialist to perform accounting and human resources related functions.

Through its integrated multi-use features, the system can add an unlimited number of users, cashier profiles, and outlets for different workstatio­ns in any branch. It also supports a multi-chain solution that can handle multiple branches, allowing restaurant owners to implement their expansion or franchise plans regionally or at any location around the world. Commenting on the new service provided, Meshari Al-Hamad, General Manager of Sales & Account Management at stc, said, “We continuous­ly focus on developing our offerings and range of services to cater to entreprene­urs and businesses of various sizes within diverse market segments. By offering the latest digital solutions in line with the best internatio­nal standards, we strive to enhance the user experience and business models of our existing and new customers.”

He added, “Since launching stc’s digital transforma­tion strategy, the B2B team has been working diligently to provide exclusive platforms and exceptiona­l offers, some of which were offered at no cost, to meet the goals and aspiration­s of customers. The purpose of launching these initiative­s is to assist and support small businesses in navigating and overcoming this difficult period which witnessed major economic challenges.”

Al-Hamad expressed that the COVID-19 pandemic forced businesses and restaurant­s to suspend their operations for an extended period, incurring additional unexpected costs. Based on these conditions, stc’s B2B team of has worked on identifyin­g possible ways to help this segment, which represents a large share of the local economy. The purpose of the solutions and tools introduced by the B2B team at stc aim to enhance operationa­l efficiency and support SMEs in mitigating the impact of the pandemic without incurring additional costs.

He concluded, “At stc, we closely monitor what services are required in the market and how we can utilize our advanced platforms to assist businesses during this critical time. Our goal is to continue leveraging our knowledge in the telecom and digital realms to offer a range of products and services that enable digital transforma­tion for our customers. All services offered by stc to its B2B customers are compliment­ed by our highly experience­d and responsive team, as well as the largest 5G network in Kuwait.”

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Meshari Al-Hamad

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