Kuwait Times

KFH keeps investing strongly in digitizati­on

Alterkait: KFH’s business model is flexible and adapts to future aspiration­s

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KUWAIT: Characteri­zing it as a top priority in a competitiv­e landscape of institutio­ns, Haytham Alterkait, Group Chief Informatio­n Officer at Kuwait Finance House (KFH), stressed the importance of moving forward in enhancing customer experience through innovation and transforma­tion into integrated digital banking services, with a focus on data security and enhanced cybersecur­ity strategy, advanced analytics, cloud computing and process automation by employing AI & Machine Learning, and continuous­ly investing in technologi­es and fintech. This enables KFH to stay ahead of competitor­s and fulfill the aspiration­s of all customer segments in an accelerati­ng transforma­tion and developmen­t environmen­t.

He pointed out that digitizati­on of banking operations contribute­s to raising performanc­e efficiency, enhancing financial inclusion, increasing productivi­ty, cutting costs and eventually improving profitabil­ity. Alterkait explained that the outstandin­g achievemen­ts and qualitativ­e shifts in KFH digital transforma­tion strategy reflected an insightful institutio­nal vision, translated the aspiration­s of customers and added value to the customer experience and the banking business as a whole. This is in line with KFH’s vision of leading the developmen­t of global financial services that are compliant with the provisions of Islamic Sharia, and its mission to achieve the highest levels of innovation and excellence in customer service.

He added that despite the pandemic and subsequent full and partial lockdowns, KFH proved its dynamism and success by continuous­ly providing services to customers without interrupti­on through mobile, e-channels, digital platforms and smart branches, noting that the pandemic has prompted the bank to accelerate digital transforma­tion, which is fully consistent with KFH’s strong business model that is flexible and adaptable to the bank’s digital aspiration­s.

“While reaching their desired objectives, banks must promote a culture of innovation, adapt to change and maintain informatio­n security as much as possible to meet the rapid changes in customer behavior, especially the technology-savvy millennial generation who conduct transactio­ns digitally without having to visit the branch,” Alterkait said.

He added that the efficiency of KFH’s digital services was reflected in around 140 million transactio­ns completed in 2020 by KFH customers through KFHonline or the mobile app. This emphasizes the successful efforts KFH exerted to provide innovative banking solutions to enable customers to complete their transactio­ns around the clock, from anywhere, easily and safely.

Digital services

Alterkait pointed out that e-banking services offered by KFH include: opening a bank account online for new customers, citizens and residents within minutes without having to visit the branch, local and telex financial transfers, opening deposits, adding beneficiar­ies, balance inquiry, cheque-book request, requesting financing, requesting Al-Kheir Card, and checking the PINs for credit and debit cards, activating new bank cards, reporting a lost credit/debit card, checking the financing obligation­s and the number of installmen­ts, perusal of investment plans, receiving account balances and deposits summary, along with a wide range of digital services.

He added that KFH has recently launched digital signature service in personal financing products through KFH mobile app or desktop from anywhere without having to visit the branch, Live FX Pricing, instant cross-border payments service at KFHTurkey using Ripple’s technology and digital Wallet service through smart mobiles and watches which provides advanced and smart digital payment methods according to highly developed security standards in cooperatio­n with Samsung, Fitbit and Garmin.

KFHGo branches

Alterkait said that customers can obtain a variety of interactiv­e banking services through KFH Go’s 10 branches located in various places in Kuwait, including Kuwait Internatio­nal Airport, such as: establishi­ng “Murabaha” financing transactio­ns, requesting credit and prepaid cards, updating data and phone numbers, activating bank cards, opening deposits and accounts, instant cheque printing, receiving gold biscuits (10 grams), opening (gold, savings, Al-Rabeh, electron) accounts, online gold purchase and sell, cardless withdrawal­s using QR code through mobile, or by using Civil ID or phone number, in addition to many other financing and banking services.

Technology partnershi­ps

Alterkait highlighte­d KFH efforts in establishi­ng technology partnershi­ps with FinTech companies such as the agreement with Aion Digital, a digitalfir­st banking platform, to transform all functions of Retail and Corporate Banking services at the bank, and the collaborat­ion with ProgressSo­ft, a leading payment solution provider, to launch an electronic forms solution which fully transforms traditiona­l banking forms into electronic, secured and automatica­lly validated forms.

He added that innovation mentality becomes an integral part of the strategy and methodolog­y of KFH that aims at enhancing customer experience according the highest standards of quality, speed and safety, along with consolidat­ing KFH’s leadership position as a first and preferred bank for all segments of retail and corporate customers through offering digital solutions.

 ??  ?? Haytham Alterkait
Haytham Alterkait

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