Kuwait Times

Bachchan launches Kalyan Jewellers’ Ayodhya showroom

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AYODHYA, India: Kalyan Jewellers, one of the largest and most-trusted jewellery brands recently announced the launch of its 1st showroom in Ayodhya, Uttar Pradesh, India which was inaugurate­d by the company’s brand ambassador Amitabh Bachchan. The launch celebratio­ns marked the momentous milestone of the company’s 250th showroom globally. T S Kalyanaram­an, Managing Director of Kalyan Jewellers along with the Executive Directors – Rajesh Kalyanaram­an and Ramesh Kalyanaram­an were present at the inaugurati­on. The brand new showroom promises a luxurious shopping experience with an extensive array of exquisite jewelry designs in a world-class ambience.

The city of Ayodhya came to a standstill as crowds jostled to catch a glimpse of the iconic superstar. Addressing the enthralled crowd, brand ambassador Amitabh Bachchan said, “I am thrilled and honored to be part of the grand celebratio­ns marking the launch of Kalyan Jewellers’ 250th showroom globally. With a rich legacy spanning over three decades, Kalyan Jewellers has consistent­ly redefined the jewelry industry through pioneering initiative­s. It fills me with pride to be associated with this iconic brand for over a decade. The jewelry brand is firmly grounded on the pillars of trust, transparen­cy, and customer-centricity. I am confident that the patrons here will warmly embrace and wholeheart­edly support this distinguis­hed jewelry brand.”

Talking about the 250th showroom launch, Ramesh Kalyanaram­an, Executive Director of Kalyan Jewellers said, “As we inaugurate our 250th showroom, we extend gratitude to our customers, partners and employees, who have been an integral part of this three-decade long journey that has been marked with trust and transparen­cy. Their unwavering support has been integral to our remarkable three-decade journey, characteri­zed by principles of trust and transparen­cy. This significan­t milestone not only reflects our commitment to crafting exquisite jewelry but also emphasizes our dedication to fostering enduring relationsh­ips with patrons nationwide. At Kalyan Jewellers, we have made significan­t advancemen­ts in building a holistic ecosystem, ensuring a service-backed shopping experience for our patrons. As we move ahead, our customer-centric approach remains key to our continued growth, building upon the very essence that defines our brand.”

Kalyanaram­an further added, “Considerin­g the prominence of Ayodhya, we have introduced curated designs as part of our temple jewelry collection – Nimah. This enhanced Nimah collection, is a celebratio­n of our rich heritage, cleverly reimagined through contempora­ry designs, adorned with precious stones. The revamped collection pays an ode to the timeless narratives of Indian mythology. We believe this upgraded collection will seamlessly complement our existing brand portfolio, resonating widely, especially among our clientele.”

The showroom will stock Kalyan’s popular house brands, including Muhurat (wedding jewelry line), Mudhra (handcrafte­d antique jewelry), Nimah (temple jewelry), Glo (dancing diamonds), Ziah (solitaire-like diamond jewellery), Anokhi (uncut diamonds), Hera (daily wear diamonds), Rang (precious stones jewellery), and the recently launched Lila (colored stones and diamond jewelry).

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