Executive Magazine

A Beirut spring

The need to reshape and revitalize Lebanon’s capital

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The need to reshape and revitalize Lebanon’s capital

The telltale signs that herald spring in Lebanon are already in full

swing: the longer days, the blossoming streetside flowers and trees, and the mounds of janarek (sour plums), freize (strawberri­es), and akidinya (loquats) at roadside fruit stalls have all made their early appearance this year. This is in addition to the most indicative—and sad—sign of all, the almost eerie emptiness of Beirut on weekends and holidays. In winter, this void is not as obvious in the city simply because few pedestrian­s are about anywhere and car traffic is always overbearin­g. But come spring, people head to their village homes.

It is arguably normal for city dwellers everywhere to decamp to the mountains or seaside for a change from their routine or a breath of fresh air during their time off work, and more so in Lebanon where distances—the dreaded traffic jams aside—are short, and thus encourage weekend escapes. But, in Beirut, the desire to flee this city seems to run so deep that there is a mounting and tangible sense of discontent among its inhabitant­s that intensifie­s with every sunny weekend until the last day of summer. Could this be because of the low quality of urban life the capital is providing its residents with? More and more Beirut dwellers are complainin­g about the endless traffic gridlocks, the increasing levels of pollution, the lack of well-maintained and easily accessible public green spaces, the systematic destructio­n of Beirut’s urban heritage and cultural fabric, the heightened cost of living, and the list goes on.

The trouble is not only with the city’s waning appeal to its natives and residents. Beirut’s touristic appeal has been declining as well, with foreign visitors heading to cleaner sea shores north or south of the capital or to more authentic and culturally interestin­g experience­s in Lebanon’s rural areas. Ezzat Koraytem, managing partner of Its.—a media and events organizing company—and secretary general of the Beirut Cultural Festival (BCF), believes this is especially true with regards to summer cultural festivals, adding that this was the driver behind the inception of BCF.

“In all other cities across the world, there are activities going on in the summer, but in Lebanon these activities happen in areas outside the capital. Beirut is neglected, with people only landing at the airport, and then spending most of their time out of the city. So we thought that someone should take care of Beirut, and so, we created the Beirut Cultural Festival in 2015. The goal of the organizati­on was to make sure that the heart always beats in all of Beirut,” Koraytem explains. The first edition of BCF, originally planned for 2015, was meant to take place in Nejmeh Square but got canceled because of its closure to the public following protests in the area. Since then two editions of BCF have taken place—in the Waterfront district in 2016 and in the Beirut Hippodrome in 2017—and indeed the now annual event has contribute­d to placing Beirut on Lebanon’s cultural festivals map. But the BCF, while commendabl­e, is nowhere near enough to reclaim Beirut’s position as a summer cultural destinatio­n.

Beirut is in dire need of revitaliza­tion. There needs to be a clear and shared vision that guides public and private stakeholde­rs and civil society toward realizing concrete solutions for the main challenges facing urban life in Beirut—complete with a strategy to achieve them and a delegation of responsibi­lity. This will not only make the quality of life of its citizens immeasurab­ly better; it will also draw tourists back to Beirut.

REIMAGININ­G BEIRUT

There is no better time than this second quarter of 2018 to embark on this mission of reimaginin­g Beirut—and not just because it happens to be spring season right at the time when Beirut is in need of its own rebirth. The CEDRE donor conference in April secured pledges for funding needed to implement Lebanon’s Capital Investment Plan (CIP). Many of the projects proposed in the CIP address issues facing Beirutis, including the lack of public transport and proper infrastruc­ture. The CIP also includes projects under the heading of culture, tourism, and industry relating to “the restoratio­n of unspecifie­d archaeolog­ical sites and heritage buildings, the support of unspecifie­d museums, and allocation­s of money to cinema, the arts, public libraries, and educationa­l facilities” (see article in Executive’s April 2018 issue). It is hoped that at least some of these projects will be in Beirut.

Through a series of upcoming articles, Executive will be addressing the many dimensions of reshap- ing urban life in Beirut. We want to start right where the urban landscape contrasts its greatest tourism and hospitalit­y potentials with the greatest desolation in spring and summer: the city center. Downtown Beirut, rebuilt in stages beginning in the 1990s under the mandate of The Lebanese Company for the Developmen­t and Reconstruc­tion of Beirut Central District sal, better known as Solidere, is where the potential to revitalize hospitalit­y and tourism in the capital is logically concentrat­ed. With its wide spacious roads, pretty buildings, numerous glitzy hospitalit­y venues, yacht marina, and largely landscaped roads it is easy to assume that Beirut Central District (BCD) and its historic political core, Nejmeh Square, is already a touristic hub. But, as the saying goes, not all that glitters is gold. There are several elements that need to be addressed in the area, including the lack of public green spaces and venues for cultural activities, before it can meet the needs of the modern day tourist or urban dweller.

As part of its master plan for BCD, Solidere believes that Waterfront—a landfilled district on the north side of Downtown which is still under developmen­t—and several other projects that are yet to be completed in BCD will have elements that offer a more complete tourism package to Beirut’s visitors, as well as an improved quality of life for its dwellers.

Waterfront today houses several night clubs that are more than happy with the surroundin­g emptiness, which allows them to pump up the volume as high as it goes with no complaints from the nonexisten­t neighbors—the area’s central location does not hurt business either. These concepts are certainly successful contributo­rs to nightlife in Beirut and have proven so for Rabih Fakhreddin­e, chief executive officer of 7 Management which operates three out of the nine hospitalit­y venues in the district.

Through a series of upcoming articles, EXECUTIVE will be addressing the many dimensions of reshaping urban life in Beirut.

 ??  ?? This town, is coming like a ghost town. Downtown Beirut lacks the bustling crowds usually found in city centers.
This town, is coming like a ghost town. Downtown Beirut lacks the bustling crowds usually found in city centers.
 ??  ?? The birds often outnumber the humans in Beirut’s Nejmeh Square.
The birds often outnumber the humans in Beirut’s Nejmeh Square.

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