IN THE NAME OF SUSTAINABILITY

Building on a heritage of innovation and as part of its product sustainability programme, Burberry has launched a curated edit consisting of 26 styles from their Spring/Summer 2020 collection, crafted from the latest sustainable materials used across the Burberry product range. The introduction of the ‘ReBurberry Edit’ coincides with the global roll out of dedicated sustainability labelling across all key-product categories. The labels will for the first time provide insight into the industry-leading environmental and social credentials of the programme. The new pistachio-coloured sustainability labels called ‘positive attributes’ mentions the amount of organic or recycled natural fibres content used in materials, the carbon emissions standards at production facilities or the social initiatives in place for its employees. The ReBurberry Edit features a range of eyewear crafted from pioneering bio-based acetate, and trench coats, parkas, capes and other accessories created from ECONYL, a recycled nylon made from regenerated fishing nets, fabric scraps and industrial plastic. These parkas and capes are also made at facilities associated with energy and water reduction, textile recycling and chemical management programmes. Additional outerwear pieces in the Edit are made using a new nylon developed from renewable resources such as castor oil, and a polyester yarn from recycled plastic bottles.