The Mag­nif­i­cent SEVEN

Seoul was treated to French chic when Cartier launched its new Paris Nou­velle Vague col­lec­tion, which re­flects seven dif­fer­ent moods of Paris, and the Parisi­enne. By Cai Mei Khoo.

Harper’s Bazaar (Malaysia) - - Watches & Jewels -

Shim­my­ing with ev­ery move of the hand, the gold bead frills on a ring dance in the light, with added sparkle from di­a­monds and pink sap­phires em­bed­ded within. The ring is from a range called Pétil­lante, which means ‘ sparkling’ in French, from Cartier’s lat­est jew­ellery col­lec­tion, Paris Nou­velle Vague. In­spired by the ex­trav­a­gance of Parisian nightlife (imag­ine a burst of fire­works), the ring per­fectly em­bod­ies the at­mos­phere of the Paris Nou­velle Vague launch party in Seoul, where an in­ti­mate look at the spec­tac­u­lar jewels was af­forded.

Spot­ted at the scene were A-list celebs to make a Korean drama fan’s night. Among them were ac­tress Kim Hee Sun, ac­tor and singer Choi Si­won, ac­tor Lee Se­unggi, and ac­tress Ha Ji­won, who was wear­ing the afore­men­tioned Pétil­lante ring.

The Vista Hall at Sher­a­ton Grande Walk­er­hill Ho­tel was trans­formed into a lit­tle slice of Paris, boast­ing a mini park com­plete with man­i­cured trees, street lamps, and a park bench at the re­cep­tion area. Past the smartly dressed door­men, we en­tered a large ex­hi­bi­tion hall with an in­verted view of Paris. Build­ings, town­houses, and even the Vendôme Col­umn – an ho­mage to the Cartier store in Place Vendôme – were sus­pended from above, cre­at­ing a fun, dreamy land­scape for the daz­zling jewels en­cased within.

Cartier and Paris are in­ex­tri­ca­bly linked, and the Paris Nou­velle Vague col­lec­tion is a celebration of the city in which the leg­endary jew­eller was born. For its new col­lec­tion, the house was in­spired by the Parisi­enne and her many moods and nu­ances.

This multi-faceted per­sona is en­cap­su­lated in seven ranges: Espiè­gle (Mis­chievous), Voluptueuse (Volup­tuous), Im­per­ti­nente (Imp­ish), Af­franchie (Eman­ci­pated), Pétil­lante, Déli­cate, and Glam­our. Each range fits her mood and per­son­al­ity per­fectly for dif­fer­ent times of day, in var­i­ous parts of Paris. The col­lec­tion is a love story be­tween the Parisian woman, Cartier, and Paris – a story that un­folds through the dif­fer­ent neigh­bour­hoods with each piece, an imag­i­na­tive and emo­tive dis­cov­ery of the City of Light as seen through her eyes.

The ex­hi­bi­tion show­cased Cartier’s lat­est jew­ellery col­lec­tion within in­verted Parisian build­ings

The Espiè­gle neck­lace

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