BREAK­ING THE RULES Chanel ex­plores its youth­ful spirit with the lat­est Boy.Friend watch. By Amy Yas­mine.

Harper’s Bazaar (Malaysia) - - The Jewels -

Dress like a lady, think like a man—the golden style rule of Gabrielle Chanel rev­o­lu­tionised the way women dress. This was, af­ter all, a life­long adage sworn by a woman who never mar­ried, but had count­less lovers through­out her life. Strong and in­de­pen­dent, the French cou­turier was ev­ery bit the quin­tes­sen­tial 21st cen­tury woman, and be­came the bench­mark for women who sought to evoke the same fear­less spirit. Chanel’s in­tro­duc­tion of the Boy.Friend watch is an ode to that outlook. Its mas­cu­line iden­tity is drawn from the late de­sign­ers wardrobe – think boy­ish cropped jack­ets and sailor trousers, which Chanel fa­mously wore in protest against swim­ming cos­tumes at a beach re­sort in Deauville. “I gave women a sense of free­dom,” Chanel once said.

Eas­ily worn with a crisp white shirt or a flirty mesh cock­tail dress, the new­est ad­di­tion to the Boy.Friend col­lec­tion con­tin­ues to be a cel­e­bra­tion of gen­der flu­id­ity and free­dom of ex­pres­sion. An in­tri­cate guil­loché and up­dated steel fin­ish­ing bring sen­su­al­ity, while the opa­line dial and curved cas­ing bal­ance it out with clean, mas­cu­line lines. It’s not all beauty with­out brains, ei­ther; the time­piece also comes equipped with a man­ual wind­ing me­chan­i­cal move­ment vari­a­tion and a 30-me­tre wa­ter re­sis­tance. The no­fuss, no-frills fea­tures of this min­i­mal­ist time­piece and its semi-matt black al­li­ga­tor strap proves it­self the per­fect ac­com­pa­ni­ment to any mod­ern muse who is all about ef­fort­less styling.

Take the mod­ern-day am­bas­sadresses of Chanel, Caro­line de Mai­gret, Kris­ten Ste­wart, Wil­low Smith, and Vanessa Par­adis, who are all known for their inim­itable “cool girl” ap­peal. With rugged leather jack­ets, windswept hair, and a rock ’n’ roll at­ti­tude, the Chanel woman today is a dras­tic de­par­ture from the pearl-draped so­ci­ety dar­lings of the past, and this is en­cap­su­lated in Chanel’s lat­est Boy.Friend time­piece. Con­ven­tion­al­ism goes out of the win­dow, and in its place, a new spirit of youth – dis­tinct, orig­i­nal, and un­com­pro­mis­ing. Chanel, LC-G06 & LC-G07, Ground Level, Suria KLCC. Tel: 03-2726 1818 Ear­rings, Chanel

Bag, Chanel


I T A L S Boy. Friend Steel watch, Chanel

Ef­fort­less style with a dash of di­a­monds

Kris­ten Ste­wart per­son­i­fies the Boy. Friend time­pieces

Caro­line de Mai­gret

Vanessa Par­adis, muse for Chanel's garçon chic

San­dals, Chanel

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