NIGHTS Jo Malone wades into the darker, more sen­sual ter­ri­tory of the senses with the new­est ad­di­tion to its Cologne In­tense col­lec­tion. By Aisha Has­san.

Harper’s Bazaar (Malaysia) - - Beauty Bazaar -

What is it like to in­hale a mem­ory? The scents of Jo Malone Lon­don have al­ways paid homage to a mo­ment, recre­at­ing an ex­pe­ri­ence through the un­der­stated yet un­ex­pected mar­riage of notes.

Deb­bie Wild, life­style di­rec­tor of Jo Malone Lon­don, ex­plains, “With ev­ery fra­grance we cre­ate, I be­come com­pletely im­mersed in that story. The ini­tial idea for a scent could stem from an im­age or mo­ment that can trig­ger a mem­ory.”


Or­ris & San­dal­wood, Cologne In­tense's lat­est fra­grance, is in­spired by the vision of Tus­can hill­sides, steeped in sun­shine, with irises in bloom. Or­ris, Jo Malone Lon­don Vel­vet Rose & Oud Cologne In­tense, RM585 (100ml) Jo Malone Lon­don Oud &

Berg­amot Cologne In­tense, RM585 (100ml) the root­stock of iris, vi­o­let, and san­dal­wood come to­gether in a strik­ing com­bi­na­tion. Like its com­pan­ions from the col­lec­tion, it is a deep scent, reach­ing into the re­cesses of ro­man­tic mem­ory and delv­ing into the in­trin­si­cally pri­mal qual­ity of our­selves as we ex­pe­ri­ence the world – again, and again – each time we breathe it in.

Wild re­veals: “For me, it’s about cel­e­brat­ing the now – that mo­ment when you run a bath and the scent of your bath oil car­ries through the house, or when you spritz your new cologne and it makes you feel in­stantly up­lifted.”


The sen­so­rial rich­ness of Or­ris & San­dal­wood is typ­i­cal of the Cologne In­tense col­lec­tion – pre­cious flo­rals wrapped in the warmth of wood, in­cense en­veloped in fruit and spice – which en­cap­su­lates the darker side of our re­mem­brance as we savour each heady fra­gra fra­grance. “Cap­tur­ing this in our colognes in­volve in-depth re­search and b be­com­ing com­pletely ab­sorbed in the char­ac­ter, his­tory, and mood of th the con­cept,” di­vulges Wild.


TheTh al­lure of the colognes is el­e­vated through the Fra­grance Com­bin­ing tech­nique,te as Jo Malone Lon­don’s scents are de­signed to be worn alone oro with one an­other. The cit­rusy ce­drat fruit in In­cense & Ce­drat might wrap around the smokey notes of car­damom in Dark Am­ber & Ginger Lily, while the fra­grant da­mask rose in Vel­vet Rose & Oud in­ter­twines with the pep­pery an­gel­ica in Tuberose & An­gel­ica to in­still a nu­anced fresh­ness. The pos­si­bil­i­ties are end­less and be­spoke. As Wild shares, “Jo Malone Lon­don adds a bit of lux­ury to ev­ery day for me.”

Jo Malone Lon­don Or­ris & San­dal­wood

Cologne In­tense, RM585 (100ml)

Deb­bie Wild

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