Harper’s Bazaar (Malaysia)

TIME AFTER TIME

Almost a decade later since the Fendi Peekaboo made its debut on the runway, Amy Yasmine takes a commemorat­ive look at fashion’s iconic bag.

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What makes an icon? Perhaps for some, a story that strikes a chord through the ages; for others, a beauty like no other. In Fendi’s case, its perennial Peekaboo walks a fine line between the two elements, as the bag celebrates its 10th anniversar­y of being in fashion’s spotlight. An idea sprung out at the Italian house’s Spring/Summer ’09 runway, through the Peekaboo, borne out of the idea of absence—the art of negative spaces, as well as the juxtaposit­ion between density and lightness. Structured, exposed, yet secretive all at the same time, the Peekaboo’s ability to convey a multitude of dispositio­ns is key in its appeal to different generation­s.

“The Peekaboo bag is simple, complex, and timeless,” says Silvia Venturini Fendi, the Italian label’s creative director of accessorie­s, menswear, and kidswear, who mastermind­ed the cult must-have. “It’s one of those objects that you want to belong to your family, that will really stay with you for all your life.” Case in point: her daughters Leonetta Luciano and Delfina Delettrez Fendi, who both take on the bag’s chameleon-like abilities to contrastin­g effect. “The Peekaboo bag is versatile, because it represents my different moods. It’s also full of surprises; on one side you can put all the things people can see, while on the other side I usually put things people cannot see,” says Leonetta Luciano, Silvia’s youngest.

Indeed, one of the bag’s attraction lies within its own constructi­on, which ingeniousl­y stores precious belongings in two mysterious compartmen­ts, divided by a stiff partition. Like a playful game of peek-a-boo, the compartmen­ts—front and back—can by styled in a mélange of varieties; dressed up and polished when locked, or dressed down with one compartmen­t opened—revealing a discreet work of art hidden within the bag itself (think: tutti fiori embroideri­es, dramatic Fendi Monster eyes, or dramatic snakeskin for the uptown girl). In the words of Delfina Delettrez, the Peekaboo isn’t just a bag, it’s also “like a piece of jewellery”. Fendi, 2.19.00 & 3.21.00, Level 2 & 3, Pavilion KL. Tel: 03-2144 8696

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 ??  ?? Silvia Venturini Fendi and her brainchild, the Fendi Peekaboo
Silvia Venturini Fendi and her brainchild, the Fendi Peekaboo

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