SITE VISIT

bloesemdesign.com

Irene Hoofs created Bloesem blogs in December 2006 where she documents her love for travel, design, crafts and everything in between. Leaving her hometown Amsterdam for the rst time in 1997, she draws inspiration from her trips around the globe. A banker turned graphic designer, she sold her work through Barneys NY and Selfridges&co. Irene lives online but on quieter days you will nd her behind her weaving machine, experimenting with crafts or making jewellery. The site expanded into an online shop, featuring a carefully curated collection of items for your home, handpicked by Irene and her team.