Lenovo Mobile chief eyes top 3 spot in Asia Pacific in 2 years
KUALA LUMPUR: Lenovo Mobile Business Group and Motorola Mobility may not have set any timeline to position itself as among the top three mobile players in Asia Pacific but its executive director and general manager of Asean, Augustin Becquet, aims to achieve that in 24 months.
He said this was based on last year ’s one million-unit sales worldwide.
This would also be achieved through expansion plans for its product line and marketing efforts.
Both of its brands, Motorola and Lenovo, recorded a 20 per cent growth year-on-year in the last quarter in terms of global devices sold.
“We are introducing a new lineup this year and we want to tell consumers about the quality of our products and the innovation behind it,” he said at Motorola’s “Ambition to Attain Global Revival” roundtable session, here, yesterday.
“It is very hard to predict growth in this market where things can change so fast. But, based on our quarterly growth, my own projection is to be No. 3 in the Asia Pacific within 24 months.”
Motorola Malaysia general manager Lydia Foo said the company was optimistic on sales of Motorola devices, based on the success of its phone accessories series, the Moto Mods.
Motorola yesterday launched the all-new Moto Z2 Play, with lighter design and faster performance.
The Moto Z2 Play is available in Lunar Gray and Fine Gold, and retails at RM1,999. Farah Adilla