Vida de­nies us­ing toy car for pro­mo­tion

New Straits Times - - Entertainment -

HOT Wheels en­thu­si­asts will know its special edi­tion mod­els are re­leased a few times a year.

So, when a photo of a die-cast car model fea­tur­ing cos­met­ics queen Datuk Seri Vida made its rounds on so­cial me­dia, many fans and col­lec­tors were ea­ger to get their hands on it.

A source from an agency which han­dles pub­lic re­la­tions work for Hot Wheels Malaysia said they only learnt about the ex­is­tence of “such a model” yes­ter­day, fol­low­ing the vi­ralled photo.

“This is a fake,” the source told the New Straits Times, deny­ing the au­then­tic­ity of the so-called “special edi­tion” model. She de­clined fur­ther com­ment.

The model in the photo was a white Bent­ley Con­ti­nen­tal Su­per­ports, dec­o­rated with pink and yel­low or­na­ments, with Vida’s beauty prod­uct brand “Qu Puteh” in pink, on the doors.

Some Ne­ti­zens ques­tioned its va­lid­ity, while oth­ers asked where they could buy it to add to their col­lec­tion.

In­sta­gram user @ezan112 wrote: “Hot Wheels Special Edi­tion @datoseriv­ida. Where to get this? I want to buy.”

Another user @raza­k­bun­dle com­mented: “get it!” while @iz­zadi wrote: “I want this too!”

Face­book users Noor Aznida Alias and Shahril Omar said the toy car was “pretty” and “cute”.

How­ever, Face­book user Ai­man Ai­man said he would rather spend his money else­where, ad­ding: “There’s no ben­e­fit in this. She (Vida) just loves show­ing off her wealth.”

Another user, Nur Is­raf Na­ja­hah wrote: “Who knows, Vida might even come up with a Bar­bie doll ver­sion of her­self.”

Another Face­book user Az­izul Boolat used GIF (graph­ics in­ter­change for­mat) of an an­i­mated char­ac­ter vom­it­ting when com­ment­ing on the news.

Vida, whose real name is Datuk Seri Hamizah Oth­man, told the New Straits Times that she had not given con­sent to any par­ties to come out with any prod­ucts bear­ing her name.

“For those who are us­ing my name to gain at­ten­tion or for their own ben­e­fit, please stop,” she said.

The 46-year-old en­tre­pre­neur has plans to come out with her own line of mer­chan­dise in the fu­ture.

Last month, the founder of beauty and health prod­uct, Vida Beauty, stunned fans with her de­but English sin­gle, I Am Me.

The un­of­fi­cial video of the catchy song was re­leased on YouTube and has since gar­nered over 3.5 mil­lion views. By Loong Wai Ting

A photo of a die-cast toy car model, fea­tur­ing Datuk Seri Vida,

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