New Straits Times

Vida and LV to collaborat­e?

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KUALA LUMPUR: She is known to have a penchant for arm candies: the more bling they have, the better.

It was recently reported that cosmetics millionair­e Datuk Seri Dr Hasmiza Othman, also known Vida, said she would come out with her own handbag line soon, which will be a collaborat­ion with French luxury label Louis Vuitton (LV).

“I want to come out with a limited edition handbag, but it will be named after me. Perhaps it can be called DSV LV.”

She said she had been building a good relationsh­ip with the boutique in Paris, France, adding that she had approached the label’s representa­tives there on her intention.

“I am confident that this collaborat­ion will be realised in the near future.”

If the deal becomes a reality, it would place the founder of Qu Puteh in the same pool as other famous internatio­nal artists who had teamed up with LV.

They include American artist Jeff Koons, the late American designer and artist Stephen Sprouse, Japanese artist and writer Yayoi Kusama and contempora­ry artist Takashi Murakami.

Recently, LV partnered with New York-based skateboard­ing and clothing brand Supreme to come up with a limited edition collection.

Vida said her limited edition collection would only be available in the Southeast Asian market.

“I’m seeking those who have suggestion­s or design ideas on what my collection should include so that I can present them in Paris.”

Vida is an entreprene­ur who recently turned singer when she released her debut single IAmMe.

The video clip that was uploaded on YouTube has since recorded more than 4 million views. By Tahir Alhamzah

 ?? PIC BY NURUL SHAFINA JEMENON ?? Datuk Seri Vida has approached Louis Vuitton Paris representa­tives on her intention.
PIC BY NURUL SHAFINA JEMENON Datuk Seri Vida has approached Louis Vuitton Paris representa­tives on her intention.

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