02
HAS THE DIGITAL AGE HELPED EMPOWER
MUSICIANS?
Now is a good time for artistes to get their music out there with streaming services (Spotify, Tidal, etc) and sharing platforms (Soundcloud, Instagram, YouTube). These platforms help to target different audiences. I like to be on all platforms and then push the ones I find helpful like Tidal — it’s not that big in Asia but I love it
because the returns are greater than Spotify. Musicians here should not miss the opportunity to be
on Tidal as it may open them up to new listeners.