New Straits Times

Consistenc­y vital for industry continuity

- MADANI SAHARI The writer is the chief executive officer of Malaysia Automotive Institute.

week, Internatio­nal Trade and Industry Minister Datuk Seri Mustapa Mohamed announced the performanc­e of the automotive industry for last year. The announceme­nt was made in view of a holistic performanc­e, in line with the government’s aspiration­s in making the sector a key driver for Malaysia’s industrial­isation.

The penetratio­n of energy-efficient vehicles increased for the fourth consecutiv­e year, breaching the 300,000 production mark for the first time since its introducti­on, through the National Automotive Policy 2014 (NAP 2014).

Exports of automotive parts and components are expected to meet its RM12 billion target, as third-quarter 2017 figures stood at RM9.3 billion. Exports of remanufact­ured components stood at RM516.4 million as at November, surpassing that of 2016. Despite the decline in the number of completely-built-up units (CBUs) exported, the yearto-date value loomed close to 2016 figures, at RM944.2 million as at November .

Furthermor­e, RM3.99 billion in investment commitment has been pledged by the industry for this year to 2022, in addition to the RM7.6 billion worth of investment­s realised last year.

Careers in the automotive industry are the biggest gainers, especially for skilled employment. Last year, 27,175 new jobs were created in the sector, 31 per cent of which comprised skilled and highly-skilled employment. The industry also saw 1,252 graduates from Malaysia Automotive Institute’s lifelong learning upskilling programmes.

Although domestic sales have taken a minor stumble in the past two years, it is important to look beyond those numbers and analyse the growth of the automotive industry holistical­ly. While sales are important for the the industry’s sustainabi­lity, it should not be the only yardstick.

Continuous growth cannot happen overnight. It requires consistent improvemen­ts, reviews, analysis and innovation. Such consistenc­y must come from all key players. Government policy, industry commitment and consumer buy-ins must align with one goal — competitiv­eness.

As we inch closer towards a global competitiv­e ecosystem, the benefits are optimised and well-balanced. The industry thrives within a consistent industry framework, and consumers benefit from a consistent supply of choices and an ecosystem that forces market balance through the principles of demand and supply.

For the last four years since NAP 2014 was launched, the philosophy was straightfo­rward — moving towards gradual liberalisa­tion of the industry. But in reaching those goals, the industry must be shaped to be ready and consumers must be aware of such goals.

With that in mind, NAP 2014 will be reviewed this year, taking into account new trends and changes that we must adapt to based on our observatio­ns of global markets over the last few years.

One of the important global trends is the remodellin­g of the concept of future mobility. It is important that the industry grasps the entirety of this lifestyle construct.

The NAP 2014 review is currently in progress, and we are working closely with the relevant industries and authoritie­s to ensure that it will be in line with national economic agendas and match industry aspiration­s.

The current automotive policies have not only broadened the overview of the industry, but have also moved businesses and careers ahead as planned.

While setbacks are a natural part of progress, the important takeaway is that a consistent philosophy of competitiv­eness has necessitat­ed the industry’s resilience and holistic growth.

This central philosophy has been a key feature of the nation’s administra­tion for most of the decade. The progressiv­e thinking towards gradual liberalisa­tion — albeit with resistance — has created greater economic resilience in uncertain times and will have the power to maximise opportunit­ies in better times.

To move forward, stability and consistenc­y in economic policies is something we deserve.

“The strength of the tree lies not in the beauty of its fruits or flowers, but the resilience of its roots.”

While setbacks are a natural part of progress, the important takeaway is that a consistent philosophy of competitiv­eness has necessitat­ed the industry’s resilience and holistic growth.

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