SHELL, 11STREET ANNOUNCE TIE-UP
Car owners can now purchase e-vouchers for genuine oil change service packages online
SHELL Malaysia yesterday officially launched its Shell Malaysia Official Online Store on 11street. The online store allows car owners in Peninsular Malaysia, and soon in Sabah and Sarawak, to purchase e-vouchers for genuine Shell Helix oil change service packages online.
They are also able to call ahead to schedule an appointment and redeem the e-vouchers via the 11street mobile application.
They will be able to choose from a list of more than 45 participating Shell Helix-branded workshops.
To celebrate the collaboration, Shell Helix and 11street have launched the “Spend & Win!” contest.
From now till April 29, consumers who purchase an oil change service package for either the Shell Helix Ultra with PurePlus Technology, High Mileage or HX7 motor oil on 11street stand a chance to win RM500 in shopping credit.
Shell Lubricants marketing general manager May Tan said the collaboration with 11street would enable the company to tap the fast-growing online shopping trend and deliver genuine Shell Helix products and value-formoney services to a wider market.
“Shell Helix is all about enabling drivers to overcome daily challenges and keep their passion for driving alive.
“Working with 11street, one of the largest online marketplace brands in Malaysia, we are able to inspire them to ‘drive on’ by offering unprecedented convenience when it comes to maintaining their cars,” she said.
11street merchandising vicepresident Bruce Lim said the partnership with Shell Malaysia would enable consumers to spend less time waiting to service their cars, and instead allow them to schedule appointments at their own convenience.
“This marks a truly exciting time for Malaysians, as Shell Malaysia is working with us to change how we access car maintenance services.
“11street offers Malaysian shoppers convenience and ease in purchasing genuine Shell Helix oil change services of the highest quality at Shell Helix-branded workshops,” he said.
Consumers who purchase Shell Helix oil change service packages on 11street are also eligible to register for the Shell Advantage and Rewards (Share) loyalty programme.
Consumers with cars that are less than eight years old and below 150,000km on the odometer also qualify for a free Shell Helix Engine Warranty (SHEW) when they service their cars with the Shell Helix Ultra, High Mileage or HX7 motor oil.