MIRINDA MIX-IT DEBUTS
It is nation’s first mixed-flavoured carbonated drink
BE blown away by Mirinda’s latest beverage, Mirinda Mix-It, which is the first of its kind in Malaysia to infuse two flavours in one bottle. The fun fusion drink comes in two flavours, Mirinda Mix-It Lychee-Strawberry and Mirinda Mix-It Apple-Kiwi.
The tantalising combination of two great flavours in one bottle is bound to keep everybody’s taste buds tingling and wanting more.
“As Malaysia’s first mixed-flavoured carbonated drink, the fusion of flavours, both Lychee-Strawberry and Apple-Kiwi will surely delight friends and family at every household this Hari Raya Aidilfitri.
“The tantalising taste of the product variants will keep everyone craving for more,” said Santharuban T. Sundaram, vice-president of marketing at Etika.
“We wanted to also ramp up the excitement among our consumers this Raya by holding a contest to reward them.
“With so many prizes up for grabs, it will surely delight our consumers this festive season”.
“Moreover, in line with the Ministry of Health’s call for healthier living, we are moving our beverages towards being healthier by reducing sugar.
“As such, we have launched Pepsi Black, Lipton Green Asia and Mirinda Mix-It which allows consumers to enjoy the same great taste.”
Health-conscious consumers will have even more to smile about as Mirinda Mix-It is Healthier Choice Logo (HCL) certified.
This means that on top of enjoying the bubbly and bursting flavours Mirinda Mix-It has to offer, consumers get to enjoy the refreshingly tasty carbonated drink with less sugar.
To exhilarate consumers even more, Mirinda Mix-It and Tesco have launched an exclusive contest, “Ceriakan Raya Bersama Mirinda Mix-It” with amazing prizes worth RM19,500 up for grabs.
Prizes to be won include cash prizes, electric ice grinders and Tesco vouchers that will excite participants.
Consumers just need to go to a Tesco supermarket and buy any two bottles of Mirinda Mix-It 1.5 litre variants in a single receipt, answer a simple question — “Mirinda Mix-It has two flavours in one bottle. True or False?” and send the answer to 012-231 8300 via WhatsApp, together with their name as appeared in their IC and IC number, including a clear photo of the complete original receipt as proof of purchase.
For more information about the “Ceriakan Raya Bersama Miranda Mix-It” contest, visit http://www.etikaholdings.com/contest-and-promotions. Contest ends on June 28.
Mirinda Mix-It Apple-Kiwi (left) and Mirinda Mix-It LycheeStrawberry