ADRENALINE RUSH JOINS HOTEL PERKS
Now, tracks across the country — including the Indy Speedway, where two hotels belonging to Hilton’s Tapestry Collection are currently under construction — are pairing up with luxury hotels in new and exciting ways. And hotels are eager to court car lovers in more exciting ways.
“Millennials — new young professionals — they want something more memorable than a golf course for their corporate outings,” explains Sandie Currie, chief operating officer at the Virginia International Raceway, a track whose perimeter is flanked by a handful of two-story villas. “Driving on a track, that’s the kind of thing they’re looking for,” she tells Bloomberg.
Whether it’s team bonding or a solo thrill you’re after, these are the places that’ll speak to car nuts and hotel aficionados in equal measure. much mental acuity and stamina the sport of track racing requires,” explains Smith, who had seen male hotel guests express interest in visiting the 2.5km Lime Rock Park track — located a half-hour away by car — while their spouses often stayed back at the spa.
Those programmes kicked off an official partnership with the race course, which will now host Winvian guests of either gender.
On beginner-friendly sessions, budding drivers learn the fundamentals of handling and cornering, test their short sprinting skills on a curvy course, and then take timed trials down long straightaways.
All this is done with professional coaches at the track over the course of a half-day experience — leaving plenty of time for a calming aromatherapy massage back at the 5,000-squarefoot spa. Packages from US$4,400 (RM17,725) for two.