VMS IS BACK ON SEPT 15-17
FitzGerald Events’ automotive lifestyle show set to draw car enthusiasts from the region
THE world of cars and motoring resonates with many Malaysians, as evidenced by the automotive gatherings which fill the event calendar every year, where local players take the lead to drive the industry towards greater heights.
FitzGerald Events is a household name in the automotive event management scene.
It is known for organising the Velocity Motor Show (VMS), an automotive lifestyle show which drew nearly 10,000 visitors last year.
This year’s VMS edition will be held from September 15 to 17 at Plaza Arkadia in Desa Park City here.
Car enthusiasts from all over the country and the region will come together as a community for the affair, exhibiting mindblowing refined wheels.
A wide range of exciting activities awaits visitors, including free gifts worth more than RM5,000 for booking a new car throughout the three-day event. The entrance fee is RM10.
Aside from motoring events, FitzGerald Events is also announcing its foray into the media industry.
It recently introduced AutoCulture Malaysia, a dedicated, multi-platform automotive media brand.
AutoCulture Malaysia is managed by FitzGerald Media and is part of Singapore-based AutoCulture Asia.
AutoCulture Malaysia comprises AutoCulture Online Magazine and AutoCulture Studio.
The former focuses on online digital and video content, covering all things automotive, including world challenges, drift and drag racing, car club meet-ups, car shows, new car and performance car features, while the latter creates engaging and authentic regional content to capture the right audience from all walks of life with a passion for car upgrades and modifications.