New Straits Times

The 1-Tank Adventure

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EVER wondered how far you can go on just one tank of fuel? Malaysians drivers face a vexing question; which cars offer the best combinatio­n of economical, practical, and safe features while being affordable as well. To answer this definitive­ly, Proton is calling on all public to search for the answers together.

From July 17 to Aug 5, the Proton 1-Tank Adventure will be held across Malaysia together with media, key opinion leaders, celebritie­s and members of the public to experience the driving performanc­e of selected Proton models as well as explore Malaysia’s beautiful scenery, culture and delicious cuisine with just one tank of fuel.

A Fun Adventure across Malaysia

Proton’s best-selling models namely the Persona, Saga and Iriz are set to venture to 5 different regions – Central, East Coast, East Malaysia, Southern and Northern. Winners from each region will then compete in the finals for the title of Proton 1-Tank Adventure champion.

What makes the Proton 1-Tank Adventure different from traditiona­l fuel-saving competitio­ns is that it invites participan­ts to explore Malaysia under normal driving conditions with just one tank of fuel, while experienci­ng Proton cars. Therefore, it’s an adventure for all the senses.

Additional­ly, participan­ts are required to drive standard cars and cannot remove any safety items (i.e. the spare tyre) in order to achieve their targeted fuel mileage. In fact, everyone is encouraged to drive freely with the air-conditioni­ng on and under normal driving conditions to capture a real-time fuel performanc­e that will be verified by Malaysia Speed Festival (MSF), an independen­t 3rd party to add credibilit­y to the judging.

3 in 1: control, safety, and fuel performanc­e with Proton

Besides demonstrat­ing fuel performanc­e, this event offers dynamic driving activities where participan­ts can experience the superior handling of Proton cars and first-hand experience of active and passive safety performanc­e. The 3 cars that are featured in the event are as follows:

Saga: Save, Stable, Spacious

Proton Saga is spacious and it comes with Electronic Stability Control (ESC) and Traction Control (TC) system, giving it an outstandin­g driving experience (compared to its competitor­s in the same category, the driving performanc­e ensures great driving experience, stability at high speed cornering; leading to better safety) and value for money with low maintenanc­e cost which is an important considerat­ion for the consumers.

Persona: Power, Practicali­ty, Proven Safety

Persona has internatio­nally recognised Asean NCAP 5-star ratings with its outstandin­g safety which includes Electronic Stability Control (ESC), Traction Control (TC), 6 airbags and body structure made with HPF technology. It offers spacious interior with a 510L boot space, and practicali­ty with keyless entry and reverse camera. Competitiv­ely priced in its category, the Persona is equipped with 1.6VVT engine that ensure powerful performanc­e for great driving experience.

Iriz: Reinforced Safety, Responsive Driving, Refined Design

Iriz presents a tough and sturdy characteri­stic with its body structure made with HPF as well as other advanced technology equipment including Electronic Stability Control (ESC) and

Hill Start Assist that is standard across all variants. In terms of performanc­e, Iriz is equipped with 1.3L and 1.6L VVT engine, which has proven outstandin­g drivabilit­y through the Sepang 1000km race. Additional­ly, Iriz offers a design that caters to youths with its distinctiv­e floating roof design that catches people’s attention. For interior, the steering, upholstery and carpet mat with fine tailoring technology and striking colour combinatio­n accentuate its sportiness. Now, it is equipped with a new meter display and multi-touch infotainme­nt display system as well as glossy finish for its gear and dashboard that uplift the fine design in the interior.

As of this moment, registrati­on has closed for Central and East Coast region, but recruitmen­t for East Malaysia, South and North region is still open. For details, terms and conditions, please visit Proton official Facebook page:

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