New Straits Times

Reimaginin­g the NEX mobile experience

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KUALA LUMPUR: NEX, which is considered as Vivo’s premium model, aims to bring a vision of the future to consumers by featuring an industry-leading notchfree ultra fullview display with a 91.24 per cent screen-to-body ratio.

Vivo chief executive officer Malaysia Mike Xu said NEX was the culminatio­n of many long months of developing breakthrou­gh technologi­es like the elevating front camera and in-display fingerprin­t scanning technology.

“With NEX, we hope to encourage our industry to continue pondering ‘what’s next?’ and inspire consumers to reimagine the mobile experience,” he said.

Xu said he was glad that NEX was coming to consumers, here, at the right time.

“With technology becoming an integral part of Malaysians’ lifestyles, they want multiple industry-first technologi­es.

“As Vivo’s premium line-up, NEX is the ultimate representa­tion of innovation in design, performanc­e, as well as cutting-edge technology,” he said.

Embodying the next era in smartphone technology, NEX, with a retail price of RM2,799, will usher in a new concept of the smartphone for today’s users, thereby allowing them to experience the future and innovation­s beyond the imaginatio­n.

NEX’s ultra fullview display comes in a 6.59-inch Super AMOLED display with 8MP elevating front camera hiding in the body of the phone and elevates in just one second to allow consumers to take selfies exactly as they have in the past.

NEX also replaces the traditiona­l earpiece speaker entirely with its screen soundcasti­ng technology by turning the screen into a speaker.

 ?? PIC BY HALIM SALLEH ?? Vivo Malaysia chief executive officer Mike Xu says NEX is the ultimate representa­tion of innovation in design, performanc­e as well as cutting-edge technology.
PIC BY HALIM SALLEH Vivo Malaysia chief executive officer Mike Xu says NEX is the ultimate representa­tion of innovation in design, performanc­e as well as cutting-edge technology.

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