TOP RECOGNITION FOR HLM TAKAFUL

BestBrands award a testament to company’s pursuit of excellence, says CEO

HONG Leong MSIG Takaful (HLM Takaful) bagged the coveted BestBrands in Takaful Solutions award at the inaugural The Brandlaureate World Halal Best Brands Awards 2018 gala dinner, here, recently.

The Brandlaureate World Halal Best Brands Awards 2018 recognises strong halal brands in their respective categories and their commitment to halal brand as the way forward in business.

By attaining halal certification and embracing its standards, the awardees’ brands have met the stringent criterion set by Department of Islamic Development Malaysia (Jakim), while impacting communities with positive brand attributes.

The Brandlaureate BestBrands in Takaful Solutions is awarded to successful brands that achieve strong brand leadership and market share, while gaining the trust and confidence of consumers with their commitment to ensure their brands uphold the halal values.

“It is truly an honour for HLM Takaful to receive the BestBrands in Takaful Solutions award,” said its chief executive officer Mohd Asri Omar.

“This prestigious brand excellence award in takaful solutions is a testament to our continuous pursuit of excellence in developing innovative syariah-compliant products and serving customers with utmost dedication.

“Winning this award certainly motivates us to continue to excel in all aspects of our business, and I dedicate this award to our customers, employees, bank partners and agency force for the instrumental role they have played in our success,” he said.

This award adds to the numerous accolades HLM Takaful has received, namely the Anugerah Mesra Pengguna (Insurance Category) 2017 award by the Malaysian Consumer Protection and Welfare Board and the Most Outstanding Takaful Product (iCare Hasanah) 2016 award at the Kuala Lumpur Islamic Finance Forum.