New Straits Times

700 JOIN PINK RIBBON FUN RIDE

Participan­ts cycle 25km through KL to boost awareness about breast cancer

- TASNIM LOKMAN tasnim@nst.com.my

MORE than 700 cyclists kicked off Breast Cancer Awareness Month in Malaysia with the Pink Ribbon Fun Ride here yesterday.

Clad in vibrant pink jerseys bearing the slogan “Because We Care”, the riders powered through a 25km route, which began and ended at the New Straits Times Press (M) Bhd (NSTP) Balai Berita headquarte­rs in Jalan Riong, Bangsar.

They cycled through the city and passed Dataran Merdeka, Bukit Bintang and Suria KLCC.

Wacoal Malaysia executive director Tsutomu Fujimura lauded the participan­ts, including eight cancer survivors, for taking part in the event.

He said they could boost awareness about the disease.

“Can you imagine… riders in pink, with a message? People will ask what it is and wonder what it is (all about). I am moved by the overwhelmi­ng number of participan­ts (who turned up for) this unique and fun ride, which is open to everyone.

“While we advocate for and contribute towards the wellbeing of women, the event also celebrates cultural diversity and unity.”

Breast cancer survivor Dina Aziz, 44, said awareness programmes were vital to ensure cancer patients and survivors remained positive and happy.

She said not all family members could relate or understand what it was like to be a cancer patient, thus communicat­ing and interactin­g with those going through the same situation made things easier.

She said before she was diagnosed, she was active in sports and had been working as an account executive.

After she was diagnosed, she was advised against participat­ing in sports. She quit her job to avoid stress as it could make her health worse.

She said she started volunteeri­ng at the National Cancer Council Malaysia in Ampang and this was how she started participat­ing in cancer awareness programmes.

“When I’m with them, they are positive and I become positive too. This is meaningful.”

Chef and restaurant owner Farhan Iza Abdul Rahman, 45, celebrates her “independen­ce” from cancer two weeks ago after finishing her final round of chemothera­py.

She said the cure to the disease was happiness and positivity, something she had been holding on to since she was diagnosed in April.

“I was scared initially, but after undergoing the biopsies and removing the tumour, I took a different approach — to be positive and happy. I was prepared by that time,” she said, adding that it was pointless to be sad because death was fated.

“We should make the best of the time we have.”

Farhan Iza was diagnosed with stage-two breast cancer. She lost her hair and taste buds, and her nails turned dark due to chemothera­py. However, she said, she never gave up.

“Today (yesterday), I managed to join the ride. Alhamdulil­lah ,I made it until the first pit stop at Fahrenheit 88 Mall. I was tired so I did not want to push myself.

“Education and awareness are important. I must admit, before this I never bothered... It is not due to ignorance, but it is just scary.

“Please have a health check at least once a year, especially those with a family history of cancer. We have more opportunit­ies now, women health programmes and such, so don’t miss out. Do not wait until it is too late.”

Yesterday’s event, which marked the fifth consecutiv­e year of collaborat­ion between Wacoal Malaysia and the New Straits Times (NST), was launched by Fujimura and NST executive editor Muzli Mohd Zin.

The race was flagged off by Fujimura, Muzli and NSTP chief commercial officer Alfian Abu Talib.

Alfian hoped the collaborat­ion between the two companies would be expanded by penetratin­g rural communitie­s.

The expansion, he said, could look into the care for breast cancer patients and creating a more informed community on cancerrela­ted issues.

“Cancer awareness is focused on urban areas. Awareness is lacking in rural areas.

“We will expand this collaborat­ion by holding fun rides in Ipoh, Kuantan and Kota Baru. (We will get closer) to society in creating awareness.”

Present were Wacoal Malaysia’s deputy general manager Lo Yean Feein and NSTP advertisin­g general manager Roche Chew.

Breast cancer remains the No. 1 killer among Malaysian women. According to national cancer statistics, one in 19 Malaysians is at risk of developing the disease. Early detection is key as the survival rate for breast cancer is as high as 85 per cent, with appropriat­e treatment.

Since its incorporat­ion in 2003, Wacoal Malaysia has been championin­g the Pink Ribbon drive every October to promote the prevention of the illness.

The World Health Organisati­on has said Breast Cancer Awareness Month, observed in countries across the world every October, boosts attention and support for the awareness, early detection and treatment, as well as palliative care.

 ?? PIC BY SADDAM YUSOFF ?? Participan­ts of the Pink Ribbon Fun Ride cycling through Kuala Lumpur yesterday.
PIC BY SADDAM YUSOFF Participan­ts of the Pink Ribbon Fun Ride cycling through Kuala Lumpur yesterday.
 ?? PIC BY LUQMAN HAKIM ZUBIR ?? Participan­ts of the Pink Ribbon Fun Ride gathering at the New Straits Times Press (M) Bhd’s Balai Berita headquarte­rs in Kuala Lumpur yesterday.
PIC BY LUQMAN HAKIM ZUBIR Participan­ts of the Pink Ribbon Fun Ride gathering at the New Straits Times Press (M) Bhd’s Balai Berita headquarte­rs in Kuala Lumpur yesterday.
 ?? PIC BY SYARAFIQ ABD SAMAD ?? Wacoal Malaysia executive director Tsutomu Fujimura (fourth from left) with cancer survivors who joined the Pink Ribbon Fun Ride.
PIC BY SYARAFIQ ABD SAMAD Wacoal Malaysia executive director Tsutomu Fujimura (fourth from left) with cancer survivors who joined the Pink Ribbon Fun Ride.

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