New Straits Times

POLLUTION DENTS ASIAN FIRMS FROM LURING TOP EXECUTIVES

Health concerns driving people away from the region’s growing economic opportunit­ies

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FROM smog breaks to pollution bonuses, Asia’s businesses are promising increasing­ly inventive perks in a desperate bid to lure executives to a region where toxic air engulfs major cities for much of the year.

Health concerns are putting off those initially attracted by Asia’s growing economic opportunit­ies, experts warn, so firms are struggling to recruit — and retain — people with the expertise they need.

According to the United Nations Environmen­t Programme, some 92 per cent of people in the Asia-Pacific region are exposed to levels of air pollution that pose a significan­t risk to health.

This means that on top of large salaries, businesses are having to offer extra incentives.

These include paying for smog breaks every few months, or allowing non-traditiona­l working arrangemen­ts so people can commute from less polluted areas, says Lee Quane, Asia director for consultanc­y ECA Internatio­nal.

“At a location with a higher level

of pollution, you’re likely to see us recommend allowances of anywhere between 10 to 20 per cent of the person’s base salary,” he said.

This estimate, derived from a rating system his firm uses to help companies decide appropriat­e financial compensati­on for relocation, would also incorporat­e factors such as crime rates and access to services, he adds.

Other provisions employees could expect for moving to a highly polluted area include better insulated apartments, air purifiers for home and office, breathing masks, and regular medical check-ups.

“If you look at the cost associated with even those smaller things... you’re probably looking at a minimum cost, on an annual basis, of maybe US$5,000 (RM20,400) to US$10,000 a year,” Quane said, with location allowances an additional expense.

In 2014, Panasonic confirmed that it offered a “pollution premium” for those working for the company in China, while media reports revealed Coca Cola was offering an environmen­tal hardship allowance of around 15 per cent for employees moving there.

China has since taken measures to improve its air quality, but Beijing — along with other key urban centres in South Asia, including New Delhi — routinely exceeds World Health Organisati­on’s safe limits for air pollution.

 ?? FILE PIC ?? Yoga enthusiast­s practising at Lodhi Gardens in New Delhi amid heavy smog.
FILE PIC Yoga enthusiast­s practising at Lodhi Gardens in New Delhi amid heavy smog.

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