GENTING UNIT WINS AWARD IN S’PORE
Company recognised for helping city-state become leading regional cruise hub
GENTING Cruise Lines, the cruise unit of Genting Hong Kong (GHK), has been awarded the “Breaktrough Contribution to Tourism” by the Singapore Tourism Board (STB) for its contributions towards shaping Singapore’s cruise tourism industry and its landscape, making citystate a leading cruise hub and destination in the region.
“On behalf of Genting Cruise Lines, I would like to thank the STB for this special award and recognition, as well as its continued support towards Genting
Cruise Lines and the cruise industry.
“Over the past 25 years, we are proud to have pioneered and supported Singapore’s development to become a premier cruise hubs in Asia, with the most number of international cruise passengers.
Today, Dream Cruises is the only cruise line operating from Singapore on a year-round basis,” said GHK chairman and chief executive officer Tan Sri Lim Kok Thay.
“Together we look forward to the next 25 years as we bring nextgeneration, world-class cruise ships to make Singapore and Asean the largest and most dynamic cruise region in the world.”
Genting Cruise Lines pioneered cruising in Asia with its first cruise on Langkapuri Star Aquarius from Singapore in 1993, operating its fleet initially under Star Cruises.
Today, Genting Cruise Lines comprises three leading cruise brands — Star Cruises for the Asian contemporary market, Dream Cruises for the premium and luxury market in Asia, and Crystal Cruises for the global ultra-luxury market.
With two new 150,000-gross tonne ships containing 3,350 berths each, Dream Cruises’ ships are the most spacious and luxurious vessels in Asia.
Deployed year-round in Singapore in 2017, Genting’s Dream Cruises was designed for Asian source markets and was rated as one of the top 10 large resort ships in the world by the Berlitz Guide last year and this year.
The iconic Singapore lifestyle brand Zouk is also a feature on Dream Cruises as “Zouk at Sea”.
With Dream Cruises as the only cruise line to homeport yearround in Singapore, Genting Dream has generated 1.3 million passenger throughput for the city-state since its homeport in November 2017, with a high percentage of Fly-Cruise passengers from other countries, primarily from India, Indonesia, Malaysia, China, Thailand and Taiwan.
Genting Cruise Lines continues to embark on numerous collaborations with the STB to further promote the island-state as a tourist destination for both the cruise and Fly-Cruise markets, including a S$28 million (RM85.28 million) three-year tripartite-partnership with STB and Changi Airport Group established in 2017.
The partnership aims to strengthen Singapore’s value proposition as a Fly-Cruise hub, as well as to support the growth of the Fly-Cruise segment in the city-state, bringing an extra S$250 million in tourism receipts for Singapore.