New Straits Times

Competitiv­eness is developing core capabiliti­es

- The writer is the chief executive officer of Malaysia Automotive, Robotics and IoT Institute.

As a nation moving in the area of connected mobility and technology, it is important to look into developing critical mass and core capabiliti­es in emerging technology fields.

THE United States-China trade war that started early last year took another twist last week with new US restrictio­ns on technology that could pose a risk to its national security, and worst affected by the ban was Huawei Technologi­es Co Ltd, a leading provider of technology equipment.

The restrictio­ns led to a ban on the Chinese technology firm from buying components and technology made in the US.

Interestin­gly, Huawei’s founder seemed to brush off the impacts of the restrictio­ns, saying its 5G push wouldn’t be affected and, in fact, boldly proclaimed that “nobody will be able to catch up” with Huawei.

Ren Zhengfei also thanked the US suppliers for their support previously and said his company would survive and thrive.

While only time will tell how this will play out — how long this trade war will last, and what are the impacts it will pose to companies and the value chains around the world — the key point that struck me was how bold these companies can be in the face of crisis.

To be as bold in the face of global adversity requires confidence backed by core capabiliti­es that are unrivalled and dominant.

The ability to develop and supply 5G networking equipment has been a driver in the Chinese technology firm’s dominance, allowing it to evolve into the world’s biggest supplier of telecommun­ications equipment. Huawei leads market shareholdi­ng in mobile soft switches, broadband cards, optical hardware and mobile network equipment, among others.

The brand is not only strong within the business-to-business market but also the business-toconsumer markets as the thirdlarge­st global market shareholde­r after Samsung and Apple Inc.

The brand popularity emerged through strong blends of traditiona­l public relation campaigns and clever digital marketing. Most importantl­y, it boasts 21 research and developmen­t institutes in countries all over the world — creating high-end careers for a multinatio­nal network of expertise and value chains.

All this was built in the span of only three decades, as the company was founded by Ren in 1987, and in the same space as major technology names the likes of Microsoft, IBM, AT&T, Nokia and Ericsson.

When we cite examples such as Huawei of China, Nokia of Finland, Ericsson of Sweden — the only thing that is certain is uncertaint­y. For us to move forward and develop our capabiliti­es, there are no standards or criteria for success.

Advantages and disadvanta­ges can be broken by a multitude of political, social or economic disruption­s. Population — large or small — have all recorded global success, and countries have emerged from war and poverty to become global economic superpower­s in the span of mere decades.

As a nation moving in the area of connected mobility and technology, it is important to look into developing critical mass and core capabiliti­es in emerging technology fields, particular­ly in automation and Internet of Things-based technologi­es such as artificial intelligen­ce, nanoengine­ering, data science, vehicle connectivi­ty, etc, to ensure a thriving value chain exists and has the capabiliti­es to meet global demands.

As the transporta­tion and telecommun­ications industries converge in the future, policy frameworks, regulation and implementa­tion must be realigned with new business strategies and developmen­t to ensure continuity.

It is important for us to study the trends that affect the global economy, and foresee how it will benefit our own economy.

Analysts have suggested that Malaysia is well placed as Chinese firms relocate their supply chains due to the trade war, particular­ly in communicat­ions, electronic integrated circuits and natural gas products — due to our business-friendly environmen­t and stable policy administra­tion.

As I pondered how one man can be so confident in facing risks worth billions of dollars, I realised that risks can be mitigated through perseveran­ce, self-developmen­t and foresight.

You don’t need a backup plan if your preparatio­n presents one whenever you need it.

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