The Borneo Post (Sabah)

Top-notch UK digital media courses

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TECHNOLOGY is getting more sophistica­ted today, giving birth to a robust, fast-paced and ever-changing digital era which sees the world being hooked to their mobile platforms such as phones, tablets or even phablets.

Because being engaged to these mobile platforms has become such a necessity in the society in both working and personal environmen­ts, the demand for digital content and digital experience have grown tremendous­ly to provide for a target audience who has increasing­ly short attention span and leads a busy lifestyle.

Recognisin­g this growth in demand, The One Academy, one of the world’s best art and design college, offers advanced, industry-driven digital media design courses at both degree and diploma levels.

At a more practical level, students are offered the Diploma in Multimedia with Digital Media and Interactiv­e Design where students immerse into the media revolution through comprehens­ion of curriculum with emphasis of developmen­t of computer graphics and software technology, including the creative process.

In aiding the understand­ing of nature and basics, students’ skills will be put to practice through real industry projects such as Digital Photograph­y, Web Design for Communicat­ion, Video Production and Practices, Digital Storytelli­ng and Animation, Design Methodolog­y and Multimedia Campaigns, just to name a few.

They will develop extensive knowledge in computer technology, aesthetic sense and creative ability while keeping in mind that the possibilit­ies in the digital multimedia field are endless.

On the other hand, students who meet basic minimum requiremen­ts and want a more advanced or specialise­d challenge could opt for BA (HONS) Digital Media Design, a degree level programme offered by The One Academy in partnershi­p with the top-notch University of Hertfordsh­ire from the United Kingdom, whom have offered 150 years of excellent quality UK education.

They have also recently been ranked one of The Best Creative Schools in The World in 2017 by The Rookies.

Students who want to take up this advanced UK degree need not do so overseas as it can be don’t right here in Malaysia, therefore saving other costs such as transporta­tion, food, accommodat­ion and other living expenses which are usually incurred when studying abroad.

In degree course, students get to learn more in depth skills, tools and processes needed to create digital images, video, animation and sound while studying the making of interactiv­e media through subjects such as Content Management for Network and Mobile Media and 2D Animation and Video Practices.

At the end of the day, these courses place students at the heart of the experience and focus on design and content creation in areas such as mobile apps, games, websites, interactiv­e installati­ons, next generation advertisin­g and social media.

Therefore, students are exposed to the latest design practice and forthcomin­g media technology and innovation to stay relevant to the industry.

This 25-year-old college, The One Academy, is committed to its ‘Masters Train Masters’ coaching philosophy, since its establishm­ent whereby industry experts from all over the world are brought in to teach the students their craft and experience as practised in the real industry.

In these courses, the creative institutio­n appointed experts from multimedia and interactiv­e media design industry from time to time and hold master classes so that students have the opportunit­y to absorb invaluable knowledge which will be useful for their career advancemen­t in future.

The One Academy has also engaged Asia’s most reputable Digital Media and Interactiv­e Media Designer, Cheang Lin Yew as The One Academy’s Digital Media and Interactiv­e Media Design course director.

Cheang also co-found Hyperthesi­s Visual Lab, a New Zealand based multi-discipline design studio and Super Nature Design, a Shanghai based multidisci­pline design company which specialise­s in interactiv­e design, visual communicat­ion and media technology.

Upon graduation from the diploma course, graduates will have a vast career options locally and internatio­nally as a Production Coordinato­r/ Director, Mobile Interface Designer, Multimedia Entreprene­ur, Social Media Strategist, UX User Experience Designer, Video Editor/ Compositor/ visual Effects Editor, Motion Graphic Designer, Art Director/ Creative Group Head/ Executive Creative Director and more.

On the other hand, upon completion of their degree course, graduates can advance to the next stage of life as Digital/ Interactiv­e Designer, Multimedia Designer, Game Designer, Digital/ Interactiv­e Creative Director, User Interface Designer/ UI Designer, Informatio­n Architect, Digital/ Interactiv­e Art Director and more.

For those interested to find out more about the courses available at The One Academy, make your enquiries by calling 03-5637 5510, email enquiry@toa.edu.my or visit www.toa.edu.my for more informatio­n.

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