The Borneo Post

Paving way for devt of micro-entreprene­urs

- By Marilyn Ten reporters@theborneop­ost.com

KUCHING: The Ministry of Welfare, Community Wellbeing, Women, Family and Childhood Developmen­t is taking another step forward in developing microentre­preneurs in the state.

In view of this, the Sarawak Kenyalang Digital Programme ( SKDP) was establishe­d, its minister Dato Sri Fatimah Abdullah said.

“This programme, which is the collaborat­ion between my ministry and the Multimedia Developmen­t Corporatio­n ( MDeC), is targeting around 3,000 IT- savvy micro- entreprene­urs from throughout the state,” she said at the launch of SKDP which was officiated by Chief Minister Datuk Patinggi Abang Johari Tun Openg at Penview Convention Centre ( PCC) here yesterday.

She also pointed out that two core digital economy initiative­s managed by MDeC - ‘eUsahawan’ and ‘eRezeki’ - will be brought to six strategic locations in the state; namely Kuching, Samarahan, Sri

This programme, which is the collaborat­ion between my ministry and the Multimedia Developmen­t Corporatio­n (MDeC), is targeting around 3,000 IT-savvy microentre­preneurs from throughout the state.

Aman, Miri, Sibu and Limbang.

“These initiative­s aim to expose the people to the various methods and techniques to generate sales and extra income through online businesses,” she said, adding that around 500 participan­ts will be invited to attend boot camps and training which will be operated continuous­ly at each location.

According to her, with such programme, all microentre­preneurs including women entreprene­urs in the state will be able to develop the marketing strategy for their products.

“Back then, the marketing of products was more towards a traditiona­l approach but now with digital economy, I am confident that there is a demand for the products sold by microentre­preneurs. “This is because their products are no longer limited to the local market but can be expanded to other markets even at global level,” she said.

Fatimah also noted that through this programme, it is expected that the income of micro-entreprene­urs who have successful­ly undergone training will reach RM4.5 million per year.

“Based on statistics we have obtained from several agencies which are monitoring the developmen­t of microentre­preneurs, there are 13,118 micro- entreprene­urs in Sarawak, of which 975 have undergone IT course. At present, based on my ministry’s records, the number of micro- entreprene­urs who have

Dato Sri Fatimah Abdullah, Welfare, Community Wellbeing, Women, Family and Childhood Developmen­t Minister

increased their income through IT is 102 with a total overall income achievemen­t of RM659,187 per year,” she said.

Also present were Abang Johari’s wife Datin Patinggi Dato Juma’ani Tuanku Bujang, Internatio­nal Trade and ECommerce Minister Dato Sri Wong Soon Koh, Assistant Minister of Community Wellbeing Datuk Francis Harden Hollis, Deputy State Legislativ­e Assembly Speaker Dato Gerawat Gala and Multimedia Developmen­t Corporatio­n ( MDeC) chief executive officer Datuk Yasmin Mahmood.

 ??  ?? Fatimah (second left) presents a token of appreciati­on to Abang Johari while Wong (right) and Yasmin (second right) look on. — Photo by Kong Jun Liung
Fatimah (second left) presents a token of appreciati­on to Abang Johari while Wong (right) and Yasmin (second right) look on. — Photo by Kong Jun Liung

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