How you present yourself is key, says brand builder
KUCHING: How people carry themselves - exuding grace, confidence and poise in their daily lives - is becoming more and more important in modern society.
An international brand builder and CT Chin Brand Building founder added that every person has the opportunity to improve in life by holding himself or herself to a higher standard.
“The secret lies within the mindset. No matter which industry you are in or at which level in life, change in mentality and the ways you present yourself can be a huge influential factor to position yourself to achieve the things that you desire,” CT Chin said.
“When we talk about building an image, it covers more than just attitude, posture and body language, but also etiquette, mentality, fashion sense, confidence, socialising, knowledge, wisdom and so much more, all to elevate oneself to a higher standard,” he said.
Chin highlighted this at a press conference on an upcoming seminar on Image Branding which he will be conducting on Dec 18 and 19 at Pullman Hotel here from 9am to 5pm.
The seminar is organised by Kuching Association of Beauty Therapy and Cosmetology ( Kabtac).
“Our company has helped a lot of people from various backgrounds enhance and build brand including individuals, corporate, business and products,” he added.
Its marketing director Jimmy
The secret lies within the mindset. No matter which industry you are in or at which level in life, change in mentality and the ways you present yourself can be a huge influential factor to position yourself to achieve the things that you desire.
Tan shared: “We have a client who is a qualified and professional accountant but dressed like a maid. When she approaches her clients, they can’t believe she’s an accountant.”
The course module will be taught based on the Principle of Five Senses on etiquette and professional grooming designed and created by Chin.
“With a focus on personality analysis to discover and have in depth understanding of the real you, the module covers a range of topics from fashion styling, grooming and deportment to social etiquette,” Tan added.
The two- day course fee is RM6,000 while early bird price of RM3,000 is available until Oct 31, inclusive of a morning tea break, buffet lunch and afternoon tea break on both days as well as a certificate at the end of the course.
The public are welcome to join the course. For more information, contact Pauline at 017- 8033700 or 082- 578429.
Kabtac president Gene Thian and Maison Monica Hair and Beauty Academy principal Monica Then were among those present.
CT Chin, international brand builder