Senheng gives 20 winners flight tickets to London
KUCHING: Winners of Senheng Electric ( KL) Sdn Bhd’s ‘Beyond Adventure Trip to London 2017’ received their prizes during a ceremony at Sama- Sama Hotel in Kuala Lumpur recently.
The 20 customers were selected as winners of the campaign’s grand prize – a free trip to London.
The campaign, which ran from June 1 to Aug 31 this year, was open to all PlusOne card members with two simple qualifying criteria – answer the posted questions correctly; and shop for RM999 and above in a single receipt at any Senheng outlet or SenQ Digital Station nationwide.
The contest received 93,657 entries.
The winners are from Selangor, Kuala Lumpur, Penang, Melaka, Sabah, Perak, Johor, Negri Sembilan and Sarawak.
The contest also contributed RM234 million in sales throughout the campaign period, while strategic partners SHARP Malaysia recorded RM23 million in sales, AEON Credit Service with RM36 million and Standard Chartered Malaysia with RM3.1 million.
“As one of the leading consumer electronics chain stores in the country, we are committed to delivering a truly different experience to our customers. We have embarked on few key initiatives with the objective of serving our customer better,” said Senheng managing director KH Lim, adding that among the key initiatives was the introduction of its ‘Seamless Business Model’.
A strategic alignment between technology and real estate is allowing SenQ to close the gap between e- commerce and traditional distribution networks by converging the two.
To thrive in the new retail landscape requires the integration of communications, technology, customer service, delivery, warehousing, logistics, and inventory – among other things.
The objectives are to offer customers with more information, greater convenience, added value and ultimately, enhanced personalised shopping experience.
The ‘Strengthen the Strength’ campaign was launched to enhance and reinforce the key value propositions offered under the PlusOne loyalty programme, including enjoy extra oneyear warranty and one-to- one replacement warranty, where fresh creative additional values give clarity in terms of key message presentation to customers.
Senheng is currently running its ‘ Festive Double Giveaway’ campaign, which runs till Feb 28 next year during which, PlusOne members get to enjoy the ‘2X Gift Bonus’. Swipe with Maybank card, and get a chance to walk away with a 256GB IPhone X – 10 units to be given away.
Customers get to enjoy oneper cent low-interest rate and KFC treat by purchasing via AEON Easy Payment. Terms and conditions apply.
For more information, visit www.senheng.com.my.