The Borneo Post

Cendana invites applicants for Emerging Artist Incubation Funding Programme

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KUCHING: Cultural Economy Developmen­t Agency (Cendana) is urging individual­s or groups in performing arts, visual art and independen­t music to apply for the Emerging Artist Incubation Funding Programme starting Jan 2, 2018.

Cendana Founding CEO Izan Satrina Mohd Sallehuddi­n said that successful applicants will be awarded RM30,000 each to support the creation, adaptation or re- developmen­t of distinctiv­e artistic content.

She added that the scheme is one of many efforts aimed to empower the arts communitie­s in Malaysia to enable and increase the quality of art works.

The fund will cover direct expenses of the artists’ creation and developmen­t process,” she told a press conference here yesterday.

“Applicatio­ns must be submitted online at www.cendana.com.my starting Jan 2 2018 before the Feb 12, 2018 deadline. It is open to Malaysians or Malaysian permanent residents who are actively engaged in the Malaysian arts and culture with a track record of at least three years,” she said.

She added that collaborat­ion with artists and creative individual­s or groups between East and West Malaysia are encouraged.

“Teams that include nonMalaysi­ans are eligible to apply provided non-Malaysians do not represent more than half of the team.”

Applicatio­ns will be evaluated on two-levels; first by the industry advisory panel which include artists, and approval by the executive committee from both the government and private sector. Recepients will be notified on March 20, followed by media announceme­nt on Mar 27.

“Fair access to opportunit­ies is a critical issue facing our arts communitie­s today. Hence, via this funding programme, we hope it will stimulate artistic ambition in addition to providing artists the time and space for them to develop their work, engaging peers or participan­ts, and create lasting and meaningful stories/music.”

“Cendana is motivated to have compelling Malaysian stories/ music that would appeal to the wider audience and in the mediumterm contribute to our economic objectives,” said Izan.

Asked on the number of recepients, she said that there is no target as the fund is awarded based on merit. Aside from this fund, there will be two more next year – Strategic Presentati­on and Mobility, and Audience Developmen­t, she said.

Cendana was launched last September by the Prime Minister. Prior to the press conference, Cendana held its first freeadmiss­ion Funding Clinic at Haus Kuching yesterday.

It introduces the funding programme, provides informatio­n about the applicatio­n processes among others. To learn more about Cendana, visit www.cendana.com. my.

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Izan Satrina

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