COWAY Run making a comeback in October

KUALA LUMPUR: COWAY Run 2018 is making a comeback as the event is expected to be held at MAEPS, Serdang on Oct 7 this year.

Organisers of the run have also revealed that for the first time, COWAY Run 2018 adopts the theme “Beat the Heat” - where a “cooling” run course is designed to allow sprinters to run comfortably and as coolly as possible.

Coway ( M) Sdn Bhd managing director Kyle Choi Ki Ryong said in a press release water sprinklers, mist tunnels and wind tunnels will be set up along the route to add an element of surprise for the runners designed to keep runners cool throughout the race.

““Living in a tropical country has its perks, but perhaps the heat and humidity from running can be a deterrent for many as it accelerates fatigue and dehydration.

Thus with COWAY Run 2018, we aim to create a cool and comfortable experience for our runners to ‘Beat the Heat’ through an exciting route,” he added.

Furthermore, COWAY Run 2018 will also be channelling proceeds from the run to support its annual CSR initiative, the Happy Water Project – where indigenous communities are supplied with clean water.

Since the very beginning, the nation’s leading water specialist is dedicated to promote good health for consumers by providing clean and safer water, reminding them of the importance of staying hydrated.

COWAY Run 2018 will include distances of 10km and 5km for both men and women for the following categories: Open (for ages 16 and above), International (for ages 16 and above), and Veteran (for ages 40 and above), with specially discounted early bird ticket prices ranging from RM50 to RM55 available for a limited time.

Famous Malaysian fitness model, Jordon Yeoh will again join this year’s run alongside participants while he cheers and motivates them as they take every step towards the finishing line - breaking the stereotype that one does not have to be a professional athlete in order to participate in a race.

For more information on COWAY Run 2018, or for warm-up guides and running tips, log on to Coway’s official microsite at http://cowayrun. com.my/. Interested participants are welcome to register themselves at https:// cowayrun.eventbrite.sg