• Ericsson report: Key industry trends

Eachofthe 10 key industries identified face numerous challenges due to industry trends, which could be addressed with the adoption of 5G digitalisation:

1. Manufacturing

• Hypercompetition with no sustainable competitive advantages

• Increasing volatility from business cycles and product lifecycles

• Smart factory advancing from developments in the Internet of Things and automation

2. Healthcare

• Increasing consumer attention on wellbeing

• Increasing cost to fit with social demographic changes

• Increasing demand on quality, patient safety and data storage 3. Media and entertainment

• Shifting consumer role as a co•creator of media content

• Increasingly interactive and immersive forms of entertainment

• Expansion of digital content through new platforms and new market players (OTT and VOD)

4. Financial services • Disruption from Fintech (technology used to support financial services) due to online payments, e•wallets, etc. • Changing customer relations with online/mobile transactions and customized financial solutions • Structural changes – state involvement, protectionism and fiscal measures

5. Public safety • Growing public surveillance with video surveillance and wearable cameras • Cyber•attacks – global integration and the digital economy • Engaged and connected citizens – Internet of Things in public safety

6. Automotive • Autonomous driving and a connected traveler with telematics • Car sharing and changing commuter habits • Electric mobility with decreasing battery costs and a green agenda

7. Public Transport • Infotainment on the move • Urbanization and intermodality • Urban lifestyle and growing expectations on public transport

8. Energy and utilities • Electrification and renewable energy generation • New decentralized business models • Structural shifts with increasingly retiring assets

9. Agriculture • Increasing use of technology in smart farming • Changing agricultural techniques • Changing farming structure, such as vertical integration

10. Retail • Seamless e•commerce and omnichannel • Increasing use of big data analytics and personalisation • Smart logistics and in•store operational optimisation