Samsung’s latest Galaxy A50 and A30 to meet needs of young digital consumers

KUALA LUMPUR: Samsung Malaysia Electronics (Samsung) officially launched its next generation Galaxy A smartphone series; the Samsung Galaxy A50 and A30.

Set to be a game changer in the mid-range category, both the Galaxy A50 and Galaxy A30 pack a punch in design, features and pricing to bring innovation that matters to today’s connected consumers, especially the young millennials and Generation Z users.

In a press statement, Samsung Malaysia Electronics president Yoonsoo Kim said, “We bring Samsung Galaxy A50 and Galaxy A30 into Malaysia to help young consumers cut through the cluttered market and easily own the most essential features in response to their connected lives.

“We have taken into consideration how their lifestyle and mobile usage behavior have progressed, going further than merely pretty selfies, enhanced gaming or on- demand video.

“The prudent revamp of the Galaxy A series builds on Samsung’s decade of leadership in delivering reliable technology that works for people.

“These devices are made for young digital natives to capture, share and enjoy live moments or content in a quick, constant and spontaneous manner without compromising on quality.

“It is the perfect range for digitally and socially active users, who are always on and ready to impress.”

In enabling young consumers to switch to a richer experience, the latest Galaxy A series offers a wide range of flagship features at a mid-range price point.

While the Galaxy A30 comes with dual rear camera, the Galaxy A50 takes it up a notch with the Onscreen Fingerprint Sensor and a triple camera setup equipped with a 5MP depth sensor.

The camera in both models consists of a 123- degree ultra-wide lens that captures life-size videos the way the eyes would see them.

It also comes ready with the scene optimiser feature that automatically recognises and enhances photos using Artificial Intelligence to produce the best shots.

The new Galaxy A50 and A30 also boast the convenience of having long-lasting battery life with a stellar 4,000mAh capacity and fast- charging support.

Equipped with Samsung’s advanced Super AMOLED ( 6.4 inch) FHD+ Infinity- U Display, both models stand out with an incredible degree of colour clarity and a nearly bezel-less edge-toedge display.

The Galaxy A50 and A30 are available for purchase now at all Samsung Experience stores and Samsung Malaysia Online Store with the recommended retail price of RM799 and RM1,199 respectively. Both devices are also available in three colour variants – White, Black and Blue.