The Borneo Post

Blackpink sets records with ‘Kill This Love’

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SEOUL: Blackpink has set another record thanks to two new achievemen­ts.

The music video for the group’s latest single “Kill This Love” hit the 200 million view milestone on Tuesday evening - 11 days, 18 hours and 50 minutes after its release.

According to the group’s agency YG Entertainm­ent, the milestone has never before been achieved by a K-pop act in such a short time.

“All eight music videos the group has released since their debut have been seen over a 100 million times,” the agency added.

The group had even more reason to celebrate on Wednesday after it was announced that “Kill This Love” was sitting at No. 41 on the Billboard Hot 100 chart, and the “Kill This Love” EP reached No. 24 on the Billboard 200 albums chart.

According to Nielsen Music, the lead track “Kill This Love” has been streamed over 18 million times, reaching 22nd on the Streaming Song Chart and topping the World Digital Song Sales Chart. On the latter chart, six of the group’s songs were listed on the top 10.

The album is presumed to have sold over 19,000 copies in the past week and ranked No. 1 on the Billboard World Albums chart.

Although the group has not yet started selling its physical album overseas, Billboard ranked the album accordingl­y based on its number of downloads and times it has been streamed.

The album’s physical release is scheduled to be on April 23 around the world.

The quartet is on a tight schedule after kicking off their US tour in Los Angeles on Wednesday night.

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