Kärcher Malaysia shows appreciation to cleaners at TYCD 2019
KUCHING: Kärcher Malaysia hosted a ‘ Thank Your Cleaner Day’ (TYCD) in Selangor recently, in line with its parent company’s global initiative of appreciating cleaners around the world.
Locally, it reached out to the domestic cleaning workforce through collaboration with Malaysia Association of Cleaning Contractors (MACC) to engage cleaning service providers towards greater impact.
It said, via a statement, that by adopting TYCD, Kärcher strove to create awareness of the cleaners’ work in maintaining cleanliness and hygiene in their daily cleaning chores.
“We are proud to introduce TYCD and work with MACC on this meaningful initiative. Due to the nature of cleaning jobs, the industry – and to an extent, the cleaners as well – is often viewed negatively and sidelined when it comes to career choices.
“We are here to change that,” said Kärcher Malaysia general manager William Kiew.
According to him, cleaning is a professional industry, and should be treated as such.
“However, I am aware that changing the public mindset does not happen overnight, but we can start by appreciating our cleaners and make them feel valued.”
In conjunction with TYCD, Kärcher presented the ‘Cleaning Awards 2019’ to honour excellent work ethics and best industry practices.
A total of 150 MACC members vied for the top awards in four categories – ‘Best Cleaner Award (Individual)’, ‘Best Manager Award (Individual)’, ‘Best Practice Company Award’ and ‘Influential Leader Award (Individual)’.
On behalf of Kärcher, Kiew applauded all the award winners on their dedication and passion in this industry.
“It is heartening to witness the commendable effort by every member as they strive to be better at what they do, every day without fail. A clean society is a healthy society, and cleaning is a job that never rests – somewhere out there, there is always a cleaner on the move. And for this, I thank each and every one of you.”
At the event, Kärcher also presented ‘ Connected Cleaning’ – a digital product portfolio in which all the components would work seamlessly together, combining ‘ Kärcher Fleet’ and ‘Kärcher Manage’ into one platform.
This approach would transition the current working practices to the digitisation of cleaning technology in order to generate effective synergies, allowing for better efficiency and also cost savings.
MACC also took to the stage to share about cleaning productivity to the benefit of the cleaning operators present.
In 2015, the first TYCD took place in New Zealand with positive results. Since then, Kärcher made it an annual celebration in over 20 countries, in which it operates as part, of its social responsibility and sustainability programme.