Homelite unveils latest project Aurum Pine Residence
Homelite Group of Companies is marking its 20th year with its latest project, Aurum Pine Residence.
The unveiling of the project is taking place during a 10-day soft launch event from Jan 26 to Feb 4, 2024 at booth C13 on the ground floor of Boulevard Shopping Mall here, in front of SCR Restaurant.
“As a breakthrough from conventional design, the brand new project aligns with the home office concept and incorporates smart technologies, making it a dream home that everyone wishes to own.
“During the soft launch period, everyone who places a booking for this project will have the chance to win surprise gifts,” said Homelite in a release.
Established in 2004, Homelite has successfully completed a diverse range of projects within the stipulated time frame.
“The new management team strongly believes that this success does not happen by chance.
“As such, Homelite Group of Companies extends our heartfelt gratitude to all individuals who have supported, encouraged and placed their trust in us over the past two decades,” it added.
Homelite is now being led by its second generation of management to steer the company into the future with a fresh perspective.
The new management, it said, is committed to upholding their vision and mission, while developing houses that are unique, top-notch and valuable.
“The new management team has carried out a comprehensive rebranding for the company, which includes the development of new logo, tagline, website and relocation to a new office building.
“The company’s new tagline embraces three fundamental elements, namely Explore, Create and Sustain. By constantly exploring into new possibilities and more innovative ideas, the new management team aims to create and develop more unique houses,” said Homelite.
It also said the team is committed to sustainability by exploring the use of superior materials.
Furthermore, Homelite’s upcoming projects will integrate smart technologies, offering the public convenience of smart homes.
For further details regarding Aurum Pine Residence, contact 017-9597755.