Tune Protect Life introduces FLEXIOne
KUALA LUMPUR: Tune Protect Life, the digital life insurance and wholly owned subsidiary of Tune Protect Group Bhd (Tune Protect) introduces FLEXIOne – a flexible insurance solution of Life, Medical and/or Critical Illness for the retail market.
Targeting the millennials and Gen Zs, FLEXIOne provides customers the flexibility to mix and match the coverages according to their individual preferences, budget and needs with the assistance of a friendly human-like virtual assistant to guide customers throughout the entire purchase journey.
FLEXIOne is suitable for young, first-time buyers and those on a shoe-string budget, with premiums starting from as low as RM5 a month.
Available for purchase on Tune Protect’s Business-toConsumer (B2C)/online platform, customers can select the prepackaged Budget plan or build their own plan, accompanied and guided, every step of the way by ‘Tracy’, the new resident virtual assistant.
Tracy explains in simple language, eases customers’ understanding and paves the way for a pleasant threeminutes-to-buy discovery and purchase experience.
Another innovative feature embedded in FLEXIOne is its AI-powered Plan Recommender. Based on certain information of the customer such as age and gender, the built-in Artificial Intelligence (AI) assistant will personalise and then recommend the best-suited insurance package for the customer’s consideration.
The plan recommender is helpful to customers who are new to insurance and prefer to have some recommendations.
The idea behind having the AI-powered assistance is to provide the convenience and simplify the customer experience along the discovery and purchase journey.
Tune Protect Life principal officer Koot Chiew Ling said, “We are guided by our aspiration of bridging the protection gap in the country by providing affordable insurance solutions to consumers.
“With FLEXIOne, we are busting the myth that insurance is expensive and rigid. Starting from just RM5 a month, FLEXIOne is ideal for Millennials and Gen Zs who are beginners to insurance and want something light on the pocket, as well as those who are looking to top up their current insurance coverage.”
Koot added, “FLEXIOne checks all the boxes on insurance protection that is bite-size, simple, innovative, and most importantly, value-for-money. If you are budget conscious and want little commitment on your finances, this is the plan for you.”