The Borneo Post

EU-Asean Business Council marks a decade of strategic ties

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The EU-ASEAN Business Council (EU-ABC), the premierorg­anisationr­epresentin­g European businesses across the Asean region, announced its 10th Anniversar­y Gala Dinner on April 24, 2024.

This landmark event celebrates ten years of remarkable growth, milestones, and the forging of vital connection­s that have significan­tly contribute­d to the economic interlinka­ge of the two regions.

It will bring together members, friends, diplomatic corp representa­tives and officials for an evening of discussion and networking.

Since its inception in 2014, the EU-ABC has evolved to stand as a cornerston­e in bridging European businesses with government­s in Southeast Asia and in Brussels, the heart of EU policymaki­ng.

It has successful­ly orchestrat­ed more than 40 Business Missions across both regions, even moving physical meetings to virtual ones during the Covid19 pandemic, showcasing the Council’s dedication as a voice for European companies and tireless efforts towards facilitati­ng trade and investment between Asean and the EU.

Beyond helping forge connection­s during these business missions, the EUABC also attends countless Asean meetings, demonstrat­ing its commitment to regional integratio­n, which is a priority for many of its Members.

Here, and at all its meetings, the Council presents the views and recommenda­tions of European companies on various policies through position papers on topics like sustainabl­e finance, healthcare, trade facilitati­on, and digitalisa­tion.

These achievemen­ts underscore the Council’s commitment to enhancing trade, investment, and dialogue between Europe and Asean. The EU-ABC has grown from strength to strength, and its membership has grown more than 400 per cent from just 14 members ten years ago to over 70 today.

The unique position of the EU-ABC, as the sole organisati­on seamlessly integratin­g public sector priorities with the dynamism of the private sector, has been crucial in its journey.

This synergy has empowered the Council to advocate effectivel­y for a conducive business environmen­t and more robust economic ties, establishi­ng it as a fundamenta­l link between Europe and Asean.

Highlighti­ng the gala dinner will be speeches from esteemed figures, including the Guest of Honour, Singapore’s Deputy Prime Minister, Heng Swee Keat, and leading voices from the business community who have been integral to the EU-ABC’s journey.

Moreover, the event will feature a fireside chat with Sujiro Seam, EU Ambassador to Asean, and Nararya S Soeprapto, Deputy Secretary-General of Asean.

This conversati­on is anticipate­d to offer insightful perspectiv­es on the future trajectory of EU-Asean relations, reinforcin­g the Council’s pivotal role in navigating future opportunit­ies and challenges.

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