Re­new­able en­ergy

The Star Malaysia - Star2 - - TRENDS -

GUERLAIN’S first Orchidee Im­pe­ri­ale skin­care cream was launched in 2006, in­tro­duc­ing its ac­tive in­gre­di­ents of Im­pe­rial Orchid Molec­u­lar Ex­tract (the I.O.M.E.).

To­day, the third gen­er­a­tion of I.O.M.E. comes in the form of Guerlain’s lat­est Orchidee Im­pe­ri­ale Eye and Lip Cream (pic).

Ac­cord­ing to the brand, it is based on the same dis­cov­ery and prin­ci­ples of ef­fec­tive­ness, but the dif­fer­ence is that it in­cor­po­rates the Gold orchid tech­nol­ogy, based on the med­i­cal re­search on cel­lu­lar bioen­er­get­ics.

Cel­lu­lar bioen­er­get­ics has al­lowed an un­der­stand­ing of how mi­to­chon­dria – re­spon­si­ble for pro­vid­ing the skin cells with en­ergy – func­tion in a pow­er­ful in­for­ma­tion ex­change net­work to pro­duce, reg­u­late and dis­trib­ute this en­ergy at the right time and place.

Based on this knowl­edge, Guerlain Re­search has proven that with age, de­te­ri­o­ra­tion of the mi­to­chon­drial net­work im­pairs the skin cells ca­pac­ity for re­newal. With the Gold orchid tech­nol­ogy, Guerlain demon­strates that mi­to­chon­dria, treated with mol­e­cules from or­chids, are able to join to­gether again, recre­at­ing the net­work and re­ac­ti­vat­ing their en­ergy pro­duc­tion.

In a nut­shell, the Gold orchid tech­nol­ogy pro­motes cell re­gen­er­a­tion for vis­i­ble ac­tion on tis­sue firm­ness and den­sity, fine lines and wrin­kles, and skin ra­di­ance and even­ness.

The Guerlain Orchidee Im­pe­ri­ale Eye and Lip Cream is priced at RM626 (15ml). Avail­able at Guerlain coun­ters.

Newspapers in English

Newspapers from Malaysia

© PressReader. All rights reserved.