Mane to be wild

Ac­tress Kirsten Dunst is L’Oréal Professionnel’s first ever spokesper­son.

The Star Malaysia - Star2 - - FRONT PAGE - By S. SHAMALA star2@thes­

THEY don’t call it crown­ing glory for noth­ing. Ques­tion is, how far would you go if you were asked to go bald? If Kirsten Dunst was un­com­fort­able when asked whether she would shave her head for a movie role, she hid it well.

The freshly ap­pointed L’Oréal Professionnel (LP) prod­uct am­bas­sador jested: “If Quentin Tarantino wants me to act in one of his movies, we’ll make some mir­a­cle wigs or a serum to make my hair grow back faster; like in one minute,” draw­ing laugh­ter from ev­ery­one in the room.

In fact, all the ques­tions from the var­i­ous me­dia groups who were in Paris last month for the un­veil­ing of the brand’s first ever am­bas­sador, were re­warded with quick, witty re­sponses from the ac­tress.

For in­stance, the way she dodged one cheeky query: Who do you think is the best kisser on screen?

While most of us waited with bated breath for the juicy an­swer, she said: “I think I’m pretty good at kiss­ing, so they are the lucky ones,” dis­ap­point­ing the whole bunch of re­porters!

As she sat cross-legged on a couch in the fancy five-star Le Meurice Ho­tel suite op­po­site the Tui­leries Gar­den – garbed in a long, black Louis Vuit­ton dress – Dunst was a pic­ture of re­gal beauty: el­e­gant and poised. How­ever, un­like icy Hol­ly­wood dar­lings, she read­ily en­gaged ev­ery­one with her lengthy, well-thought-out and hu­mor­ous replies,

No stranger to fame, the ac­tress prac­ti­cally grew up un­der the spot­light af­ter be­ing cast in Woody Allen’s Oedi­pus Wrecks when she was six. Dunst has been given yet an­other role to play: she has been ap­pointed the first ever in­ter­na­tional spokesper­son for LP.

“I’ve al­ways liked make-up and hair prod­ucts, and any­thing which made me feel more beau­ti­ful. I’ve al­ways known the im­por­tance of hair. Watch­ing my mum get her hair done at sa­lons, I’d mix the bowl for her hair­dressers and they’d put in some high­lights on my hair. I used to think it was so cool,” Dunst, 32, shared.

“The com­pany (LP) has been around for so long and has such a long his­tory. I can’t be­lieve they’ve never had an in­ter­na­tional spokesper­son. To me, it is spe­cial and I feel hon­oured. I don’t feel pres­sured be­cause I think they chose me for who I am, so I don’t have to be any­thing I’m not,” she added.

Best known as Mary Jane Wat­son, the love in­ter­est of Peter Parker in the Spi­der­man tril­ogy, Dunst is said to be pre­pared to rad­i­cally trans­form her mane from red­dish tones to be­ing a bright blonde for her movie roles.

“Def­i­nitely, in my work as an ac­tress, I have to change looks and hair­styles all the time. Some of us aren’t lucky to stay as blonde as when we were teenagers, so we have to get our hair high­lighted. I’ve also changed my hair colour a bit, be­cause ev­ery­one ap­proaches blon­des dif­fer­ently,” she quipped.

“It can take a lit­tle wear and tear in your hair, so it’s im­por­tant to have the right prod-

ucts to nour­ish and keep it healthy.

So, what was her favourite prod­uct from the brand?

“I think the Beach Waves is what I re­late to the most,” Dunst said, nam­ing one of LP’s lat­est prod­ucts , said to leave users with a sexy tou­sled, af­ter-beach look.

“It re­ally makes the pret­ti­est waves and lasts a long time. Also, (I like) Mythic Oil.”

Lat­est movie

Dunst’s lat­est project, The Two Faces Of

Jan­uary, a thriller – which is in its post-pro­duc­tion and due to be re­leased this year – is based on a 1964 novel by Pa­tri­cia High­smith.

It is a di­rec­to­rial de­but for screen­writer Hos­sein Amini, an adap­ta­tion-ex­pert whose re­cent works in­clude Snow White And The

Hunts­man and 47 Ronin. When asked what moves her to ac­cept cer­tain roles, Dunst elab­o­rated: “Some­times, for me, it is the script. The Two Faces Of Jan­uary had such bril­liant script, even though it was di­rec­tor Hos­sein Amini’s di­rec­to­rial de­but. But, he is a well-known writer.

“I love Hos’ aes­thet­ics and taste, and what he has en­vi­sioned for the film. But then, it’s hard too, as not many di­rec­tors write leads for women. My role isn’t the lead, even though I’m the only woman (in the movie).

“I’m at­tracted to the ma­te­rial, but mostly it’s the di­rec­tor, I must say,” Dunst said. So, what type of di­rec­tors makes her tick? “I’m all over the place. As long as it’s some­thing in­ter­est­ing to play, and I be­lieve the film­maker will pos­si­bly make some­thing great. I want to be part of great films. I mean, who doesn’t?” she laughed.

“You never know what it’s go­ing to be. You can only hope that the chem­istry be­tween the people can make some­thing won­der­ful.”

Cre­ative new cam­paign

Dunst’s hot, funky cam­paign ad has proven to be spot-on for LP’s new out­look this year.

The cool, grungy im­age was the brain­child of Anthony Turner, the brand’s new Hairstyling Am­bas­sador.

The Bri­tish hairstylist, who bears a dash­ing re­sem­blance to Adam Levine, gave some in­sights on how he achieved the look for Dunst.

“Scruff Me and damp hair,” he stated mat­ter-of-factly. (Scruff Me is among the new Wild Stylers by Techni.Art range prod­ucts that pro­fers the down town, rock ‘n’ roll look.)

“I’ve al­ways liked the day-be­fore-night hair. There’ some­thing cool about it, you know, when you don’t wash your hair for a few days ... that doesn’t sound cor­rect,” laughed Turner, who is com­pelled by the man­ner in which sub-cul­tures use hair­styles to con­vey ide­al­is­tic non-con­formist no­tions.

“I didn’t over­work it but just used it on Kirsten’s damp hair, and let it dry nat­u­rally on its own. Then, I sent her off to get her make-up done. Then, I used the Next Day Hair which is like a mat­ti­fier. It’s like us­ing dry sham­poo with­out the pow­dery re­sult,” Turner said. “These prod­ucts are de­signed to help you achieve that kind of (di­shev­elled) look with­out ac­tu­ally hav­ing dirty hair, if that makes sense.”

The hairstylist bonded eas­ily with Dunst dur­ing photo shoots.

“Even though she’s a celebrity and a won­der­ful ac­tress (she’s one of my favourites), I still think she’s the type of per­son who seems very re­lat­able. She doesn’t feel un­touch­able and so far out of reach from the ev­ery day kind of girl.

“She’s very hum­ble, cool and kind of real (al­most), and for me that’s very im­por­tant. We all know she’s Kirsten Dunst, but at the same time, you must feel like you can re­late to her,” he con­tin­ued, let­ting on how he in­tro­duced Candy Crush to Dunst, turn­ing her into an ad­dict. Turner also loves Dunst’s tresses. “I think she’s got great colour. I like the fact that it has a few dif­fer­ent shades of blonde, which to me is cooler, a bit more rock ‘n’ roll. She has great hair to work with and suits the styles that I did for her,” he con­cluded.

dunst in Lars von Trier’s Me­lan­cho­lia for which she won the best ac­tress award in the 64th Cannes Film Fes­ti­val in 2011. Down town girl: Kirsten dunst sports the sexy, di­shev­elled look for L’Oréal Professionnel’s lat­est cam­paign ad.

‘To me, (be­ing cho­sen as LP’s first ever spokesper­son) is spe­cial and I feel hon­oured. I don’t feel pres­sured be­cause I think they chose me for who I am, so I don’t have to be any­thing I’m not,’ says dunst.

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