One con­test, three awards

The Star Malaysia - Star2 - - EDUCATION GUIDE -

IACT STU­DENTS clinched not just one but three awards at The Star’s “English for More Op­por­tu­ni­ties” ( EFMO) Short Film Com­pe­ti­tion Oc­to­ber 2015.

The event is one many ef­forts by The Star news­pa­per to pro­mote the im­por­tance of the English lan­guage and to in­stil the proper use of the lan­guage.

IACT Col­lege Broad­cast­ing Pro­gramme Leader Cyrus Tan seized the op­por­tu­nity for his stu­dents to par­tic­i­pate in the EFMO com­pe­ti­tion by mak­ing it a class as­sign­ment.

Cre­ativ­ity de­vel­op­ment

“At IACT Col­lege, we be­lieve that prac­ti­cal ex­er­cises are piv­otal to the stu­dents’ cre­ativ­ity de­vel­op­ment,” Tan ex­plained.

“Thus, we al­ways ex­pose our stu­dents to var­i­ous in­dus­try- based ex­pe­ri­ences and com­pe­ti­tions.”

Kir­ran Prashaanth, a Diploma in Broad­cast­ing stu­dent at IACT Col­lege, emerged as the grand- prize win­ner of the EFMO com­pe­ti­tion for his film Aangilam.

The film fea­tures an im­mi­grant caught in a predica­ment when he loses his wal­let and en­coun­ters com­mu­ni­ca­tion prob­lems with the lo­cals due to his lack of English pro­fi­ciency.

Prashaanth shares, “Stu­dents must be able to com­mu­ni­cate in English since it is the global lan­guage used by bil­lions of peo­ple.

“Com­mu­ni­cat­ing in English would not only open up in­ter­na­tional job prospects but will ex­pose young em­ploy­ees to dif­fer­ent cul­tures.”

To­gether with his cousin Prem Dar­sha ( bet­ter known as “Prem D”) and col­lege mate Lai Zhi Liang, they pro­duced the award- win­ning film un­der their own pro­duc­tion team, Blank Pro­duc­tions, at the mere cost of RM50.

De­light­ful re­turns

Much to their de­light, the re­turn was a RM2,500 cash prize.

Prashaanth, who also di­rected the film, was in­spired by a true story that hap­pened in Ipoh, Perak, where a for­eign worker strug­gled to find his pass­port due to his il­lit­er­acy in Ba­hasa Malaysia.

Con­nect­ing to the aims of EFMO, his per­sonal ad­vice to the youth is, “Never shy away from speak­ing English.

“Hone your skills, speak to those who are pro­fi­cient in English and most im­por­tantly read books.”

Apart from the grand prize, IACT stu­dents also claimed the first and se­cond run­ner- up awards in the EFMO Com­pe­ti­tion.

Petals Pro­duc­tion’s E! NEWZ and Ice Moun­tain’s A Tour to Re­mem­ber won the RM1,500 and RM1,000 cash prizes re­spec­tively.

Al­though there were only three cash prizes to be won, about 10 en­tries were sub­mit­ted by IACT stu­dents from the Video Pro­duc­tion, the Pro­duc­tion Man­age­ment and Scriptwrit­ing classes.

“We strongly en­cour­age stu­dents to par­tic­i­pate in com­pe­ti­tions such as the EFMO com­pe­ti­tion or­gan­ised by The Star,” Tan con­cluded.

In­dus­try stan­dards

“Not only does it force our stu­dents to make good films that meet in­dus­try stan­dards, we as ex­pe­ri­enced in­dus­try lec­tur­ers can help in­ject cre­ativ­ity as well as mo­ti­vate and guide stu­dents through­out the process.”

IACT Col­lege of­fers de­gree, diploma, and foun­da­tion pro­grammes in mass com­mu­ni­ca­tion, me­dia, mar­ket­ing, ad­ver­tis­ing, broad­cast­ing, graphic de­sign and cre­ative mul­ti­me­dia.

Stu­dents who are in­ter­ested to learn more about the pro­gramme can visit IACT Col­lege which is open ev­ery day – Mon­days to Fri­days ( 9am to 6pm) and Satur­days and Sun­days ( 10am to 5pm).

IACT Col­lege is the cre­ative com­mu­ni­ca­tion spe­cial­ist in Malaysia, of­fer­ing an ar­ray of pro­grammes in Me­dia and the Cre­ative Arts.

It pi­o­neers in pro­ject- based learn­ing ( PBL) with its stu­dents trained to work on real- life projects, which are pro­vided and as­sessed by in­dus­try lead­ers.

This has suc­cess­fully pro­duced many job- ready and award- win­ning grad­u­ates who are now lead­ers in the cre­ative com­mu­ni­ca­tion field.

For en­quiries, call 03- 7454 1909 or log on to www. iact. edu. my.

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