A magazine for seniors
A magazine promoting healthy and active ageing was launched this week.
The Senior, a lifestyle magazine for senior citizens, will cover topics that address the elderly’s concerns and issues. It will be “distributed for free in the Klang Valley by its publisher Third Age Media Association Kuala Lumpur and Selangor.
“The quarterly magazine aims to provide useful and relevant information to enhance the quality of life of seniors so that they may continue to be relevant through the sharing of their wealth of experience and wisdom,” said the association’s president Cheah Tuck Wing during the magazine’s launch.
The content will vary from issue to issue, and will include topics such as health, financial fitness and hobbies.
The magazine is the brainchild of Tan Sri Soong Siew Hoong, 91, who is advisor to both the association and the magazine. Soong is also executive advisor of the Associated Chinese Chambers of Commerce and Industry of Malaysia (ACCIM).
The magazine, Cheah felt, is timely as Malaysia will be reaching the status of an ageing country in 2035 whereby 15% of the country’s population will be aged 60 and above.
The magazine will be distributed to senior citizens’ clubs and associations and nongovernmental organisations.
There are also plans to distribute the magazine at selected pharmacies, private hospitals, shops and malls. Due to limited copies, the public are encouraged to access the magazine via the magazine’s Facebook page: https://facebook.com/theseniormag/.
In future, Cheah said the association hopes to explore other media to reach out to senior citizens.
“We have worked with a number of senior citizens’ organisations like Nacscom, Rotary clubs, University of Third Age Bandar Utama and Serdang, Expertise Resource Association, Autorr Foundation, Malaysia Nestle Retirees Association, Rooftop, Vertical & Urban Farming Association and Parkinson’s Disease Association,” he said.
For future issues, there are plans to highlight the activities of some of these organisations and also encourage readers to participate in them.
“The magazine may be published more frequently and possibly, have an increase in pages, pending feedback from the public,” said editor Lily Fu. She was delighted with the positive response to the magazine as well as the eagerness of several people who were keen to contribute articles. Some 120 guests, including senior citizens, representatives of non-governmental organisations and stakeholders of the ageing industry, attended the launch.