At the heart of learn­ing

The Star Malaysia - Star2 - - Higher Education - ■ For more in­for­ma­tion about the pro­grammes of­fered by the Sun­way Uni­ver­sity Busi­ness School, call 03-7491 8622, e-mail info@sun­way.edu.my or visit https://uni­ver­sity.sun­way.edu.my/busi­ness-school.

IN to­day’s world, get­ting hired re­quires not just a good de­gree but also soft skills such as com­mu­ni­ca­tion, lead­er­ship and time man­age­ment, which many em­ploy­ers deem crit­i­cal in the work en­vi­ron­ment. There­fore, it is im­por­tant for stu­dents to de­velop these skill sets while study­ing in or­der to se­cure their dream job upon com­ple­tion of their stud­ies.

Aside from class­room learn­ing, Sun­way Uni­ver­sity also pro­vides stu­dents the op­por­tu­nity to de­velop and har­ness soft skills through par­tic­i­pa­tion in var­i­ous ac­tiv­i­ties out­side the class­room and at the same time, build their pas­sion to be­ing re­spon­si­ble cit­i­zens.

At the Sun­way Uni­ver­sity Busi­ness School (SUBS), learn­ing is not just lim­ited to mem­o­ri­sa­tion and ex­ams – a large part of learn­ing oc­curs be­yond the class­room.

SUBS stu­dents are en­cour­aged to par­tic­i­pate in ex­tracur­ric­u­lar ac­tiv­i­ties and com­mit their time to projects that ben­e­fit the com­mu­nity such as or­gan­is­ing the an­nual SUBS Stu­dent Con­cil­ium char­ity run. Themed “Run for Love 2017”, this year’s char­ity run suc­cess­fully raised RM17,363 for the Spas­tic Chil­dren’s As­so­ci­a­tion of Se­lan­gor and Fed­eral Ter­ri­tory (SCAS & FT) and RM12,565 for PAWS An­i­mal Wel­fare So­ci­ety.

The Stu­dent Con­cil­ium is a stu­dent-run club that aims to serve as a bridge con­nect­ing SUBS stu­dents with the school and at the same time, pro­vide them with a dif­fer­ent uni­ver­sity ex­pe­ri­ence.

With the love-themed run, it hoped to in­stil val­ues of love and af­fec­tion to the com­mu­nity while rais­ing funds for char­i­ta­ble or­gan­i­sa­tions and the un­der­priv­i­leged.

Stu­dent Con­cil­ium for­mer pres­i­dent (2016/2017) Bernard Goh Boon Ping said, “We started with the aim to in­stil the value of love into our lives. Through the run, we hope to pro­vide a plat­form for stu­dents and the pub­lic to spend time with their friends and fam­i­lies, which in turn might help re­duce any bar­ri­ers be­tween them.”

Goh is cur­rently a sec­ond year stu­dent in BSc (Hons) in Ac­count­ing and Fi­nance.

The event recorded more than 700 par­tic­i­pants tak­ing to the streets of Sun­way City, with some run­ning with love-shaped he­lium bal­loons. The 8km run kick-started with a warm up ses­sion fol­lowed by the flag off by Sun­way Group EXCO mem­ber Puan Sri Dr Su­san Cheah at 7.15am in Sun­way Uni­ver­sity.

Also present were Malaysia’s CPA Aus­tralia pres­i­dent Teresa Chong, SCAS & FT pres­i­dent Datuk Lam Peng Chong, MCIL Mul­ti­me­dia Sdn Bhd gen­eral man­ager (mar­ket­ing) Lenny Chiah, SUBS In­dus­try Ad­vi­sory Board chair Christina Foo and SUBS dean Prof Steve Wil­liams.

For Goh, lead­ing the or­gan­is­ing com­mit­tee for the run was not an easy task. He shared that it was his first time or­gan­is­ing such a large scale event.

“Be­ing a leader is not just get­ting the job done but also be­ing able to fore­see any fu­ture prob­lems that might arise. I also learnt that in a ne­go­ti­a­tion, we should only ne­go­ti­ate and ac­cept terms that are within our lim­its,” he said.

While shar­ing his ex­pe­ri­ence of the event, Goh said there were some chal­lenges they faced while or­gan­is­ing the char­ity run, in­clud­ing get­ting all mem­bers of the com­mit­tee to work to­gether, com­mit to the cause and to reach their pro­posed tar­get. In spite of the chal­lenges, he ex­plained that proper plan­ning was an im­por­tant fac­tor for the suc­cess­ful out­come of the event.

“The Run for Love was an­other suc­cess­ful char­ity event by the SUBS Stu­dent Con­cil­ium as they man­aged to at­tract more than 700 par­tic­i­pants,” said Goh.

He thanked their main spon­sor, CPA Aus­tralia and other spon­sors for all their help and sup­port in mak­ing the event a suc­cess.

At Sun­way Uni­ver­sity, stu­dents are en­cour­aged to par­tic­i­pate in ex­tracur­ric­u­lar ac­tiv­i­ties and com­mu­nity projects.

The first-hand ex­pe­ri­ence gained through these ac­tiv­i­ties cre­ates a learn­ing plat­form for stu­dents to de­velop bet­ter prob­lem-solv­ing, com­mu­ni­ca­tion and lead­er­ship skills, which are con­stantly in de­mand by em­ploy­ers.

This, in turn, helps in­stil moral val­ues of car­ing, em­pa­thy and con­sid­er­a­tion of oth­ers, nur­tur­ing strong char­ac­ters and re­spon­si­ble cit­i­zens. A mem­ber of the As­so­ci­a­tion to Ad­vance Col­le­giate Schools of Busi­ness (AACSB), SUBS of­fers a wide range of busi­ness, ac­count­ing and fi­nance, mar­ket­ing and man­age­ment pro­grammes of Diploma, Bach­e­lor to Master of Busi­ness Ad­min­is­tra­tion and Doc­tor of Phi­los­o­phy.

The pro­grammes in­clude Diploma in Busi­ness Ad­min­is­tra­tion, BSc (Hons) in Ac­count­ing and Fi­nance, BSc (Hons) Busi­ness Man­age­ment, BSc (Hons) Busi­ness Stud­ies, BSc (Hons) Mar­ket­ing, BSc (Hons) Fi­nan­cial Anal­y­sis, BSc (Hons) Fi­nan­cial Eco­nomics, Master of Busi­ness Ad­min­is­tra­tion and Doc­tor of Phi­los­o­phy (Busi­ness).

Most of the pro­grammes are val­i­dated by Lan­caster Uni­ver­sity, UK where upon suc­cess­ful com­ple­tion of the pro­grammes, grad­u­ates are awarded two cer­tifi­cates, one from Sun­way Uni­ver­sity and an­other from Lan­caster Uni­ver­sity.

In Au­gust this year, SUBS will launch three new pro­grammes – BSc (Hons) Global Sup­ply Chain Man­age­ment, BSc (Hons) In­ter­na­tional Busi­ness and BA (Hons) En­trepreneur­ship.

Sun­way Group exco mem­ber Dr Su­san Cheah (stand­ing, sec­ond from right) pre­sent­ing a mock cheque to SCAS & FT pres­i­dent Datuk Lam Peng Chong (stand­ing, third from left). Also present were MCIL Mul­ti­me­dia Sdn Bhd gen­eral man­ager (mar­ket­ing) Lenny Chiah (stand­ing, left) and SUBS In­dus­try Ad­vi­sory Board chair Christina Foo (stand­ing, far right).

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