Emerging as the best in APacCHRIE
MANAGEMENT & Science University (MSU)’s hospitality and tourism students’ research paper emerges as the best in the APacCHRIE 2017.
Deana Zafiera Ghazali, Nailah Norrizan and Maisarah Amzah did the university proud by winning the Youth Conference Best Paper Award in the 15th Asia Pacific Council on Hotel, Restaurants and Institutional Education (ApacCHRIE) Conference held in Bali, Indonesia from May 31 to June 3.
APacCHRIE is the leading association for hospitality and tourism education in the region.
The theme of this year’s annual conference was on “Hospitality and Tourism Opportunity and Challenges among the Youth: A Highlight on the Cultural Heritage Tourism”.
The conference focused on various aspects of education, training, academic development, opportunities and challenges in the hospitality and tourism industry within a dynamic and challenging global context.
It also provided the platform for students from different cultural backgrounds to interact, discuss and exchange ideas, knowledge and practical skills.
The MSU team proved its worth when their research paper, “Factors Affecting Customer Loyalty Towards Airlines Industry: Case Study of Malaysia Airlines” beat other participants from Australia, China, Indonesia and Macau for the winning presentation.
According to Deana, “It was a memorable experience to be part of this international event. It provided us the opportunity to gain more knowledge about current issues in the hospitality and tourism industry.
“It also helped build our confidence level, improved our communication skills and also made us more independent.
“I would like to thank MSU, our parents, family, project supervisor, lecturers and friends who have given us the motivation and guidance to achieve success in this field.”
Personal development is one of the key components instilled in the learning process at MSU to further strengthen the marketability of graduates. This achievement has added another notch to MSU’s student success list.
As Malaysia’s best teaching and learning university, MSU blends global exposure with extensive industrial training to enrich the personal competencies of its graduates.
Its global mobility initiatives for student exchange, leadership development and market immersion empower MSU graduates with the well-roundedness desired and sought after by employers.
Meticulously crafted to enhance graduate potential, the university’s programmes of study are among the best in the region, producing graduates that are a popular pick among employers.
A graduate tracer study by the Malaysian Ministry of Higher Education (MoHE) shows 98.6% MSU graduates secure employment within six months of their graduation, simultaneously securing MSU the national top spot in graduate employability among the nation’s higher education institutions.
It was a memorable experience to be part of this international event. It provided us the opportunity to gain more knowledge about current issues in the hospitality and tourism industry.
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MSU’s winning team in the 15th A PacCHRIE Conference (from left) Nailah Norrizan, Deana Zafiera Ghazali and Maisarah Amzah.