In­sta­gram fa­mous

In­done­sian vil­lage be­comes vi­ral hit thanks to rain­bow makeover.

The Star Malaysia - Star2 - - Travel -

A FOR­MER slum has be­come one of the hottest In­sta­gram des­ti­na­tions in In­done­sia, thanks to the imagination of a lo­cal school teacher, a few coats of paint, and a lot of el­bow grease.

Vis­i­ble from afar for its kalei­do­scope of bright col­ors, the newly-chris­tened Kam­pung Pe­langi, which trans­lates to Rain­bow Vil­lage, lies in Se­marang, 450km east of Jakarta – or, some­where over the rain­bow.

Not only did lo­cals paint the vil­lage red, they also painted 232 houses in bright hues of blue, green yel­low and pur­ple, with a bud­get of about US$22,500 (RM96,332) granted by the gov­ern­ment and the In­done­sian Builders As­so­ci­a­tion in Se­marang, ac­cord­ing to The Jakarta Post.

Lo­cal high school prin­ci­pal Slamet Wi­dodo is cred­ited with dream­ing up the project, af­ter be­ing in­spired by other vil­lages like Kam­pung Warna-warni, Kam­pung Tridi in Malang, and Kam­pung Kali Code in Yo­gyakarta, he told The Post.

These towns also un­der­went tech­ni­colour facelifts, but while they are painted in blocks of colours, ev­ery house in Kam­pung Pe­langi is painted with a min­i­mum of three colours, along with whim­si­cal bal­loons, hearts and but­ter­flies. Since its re­cent un­veil­ing, the vil­lage has be­come a hit on In­sta­gram and re­ceived vis­its from lo­cals, as well as tourists from South Korea, Tai­wan and Hun­gary.

This vi­ral fame has prompted the lo­cal gov­ern­ment to ex­pand the bor­ders of their rain­bow vil­lage into the next town. For the se­cond phase of the project, an­other 325 houses will like­wise get a tech­ni­colour makeover over the next few weeks, re­ports The Post.

It’s hoped that Kam­pung Pe­langi will be­come the big­gest and most pop­u­lar rain­bow­coloured vil­lage in In­done­sia, and turn into a prof­itable tourist des­ti­na­tion. – AFP Relaxnews

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