Winning awards and also the hearts of Malaysians
INTO its 8th year now, the Putra Brand Award can truly stake its claim as Malaysia’s, if not Asia’s, premier brand award show.
Judging by the response and attendance in the overbooked ballroom on the Gala night, the reception to this year’s award show is nothing short of spectacular!
This overwhelming show of support clearly testifies to the fact that marketers have come to recognise the value of the Putra Brand Award. Indeed, this is the ONLY award that is bestowed upon their brands by the consumers.
An award that lives up to its reputation of a truly “money-cannot-buy” award.
The selections of winners are a good reflection of the maturity and expectations of the consumers in choosing their brands. This is evidenced by the well-balanced mix of international and local hero brand winners.
These brands did not only win the awards, but obviously also the hearts of the consumers. To make this year’s show more memorable, the 4As decided to present all guests with goodie bags loaded with gifts courtesy of the many brand owners.
We thought it to be great for all to leave the event with more than just a good time and fond memories.
Being a non-profit organisation, the 4As sees the Putra Brand Awards Gala Show as an important source of revenue. All proceeds from the show go towards an education fund purposed to equip our industry’s young professionals with better know-how to serve both brands and consumers more effectively.
On behalf of the 4As and the organising committee, a big thank you to all brand owners for the support of and attendance at the Putra Brand Awards 2017.
Most important, our gratitude for your continued belief and commitment to brand-building. Kudos to all winners of the coveted, money-cannot-buy 2017 Putra Brand Award.