The Star Malaysia - Star2

Brand new identity

- – Mumtaj Begum

CAPITAL TV officially changed its name to Channel W on July 9. The six-year old business TV channel (available on unifi TV Ch 634, with videos viewable on social media like YouTube.com and FB) has a brand new direction along with its brand new identity.

It now has the content applicatio­n service license (individual), allowing the company to be a freeto-air public broadcaste­r alongside RTM and Media Prima.

Channel W is currently in talks to commence a trial broadcast on digital terrestria­l television (DTT) platform via MYTV Broadcasti­ng, tentativel­y by the end of July.

In a statement, Noor Azman Yusof the CEO of Channel W, said: “Evolution and change are inevitable in the media industry.

“Our society is faced with an informatio­n overload and it seeks nonpartisa­n source of informatio­n that it can rely on. The channel has to evolve to cater to that demand.”

He added: “The W in Channel W stands for warta which means news in Bahasa Melayu. The W also represents the 5Ws in journalism – who, what, where, when and why.”

Channel W has a number of informativ­e shows – aired live on weekdays from 5pm to 11pm – which cover current events, lifestyle and entertainm­ent.

Among them are Talking Point, Fokus Hari Ini, Relax@W and Wazzup!

Starting this month, the channel is airing series from Japan (Haunted Hospital) and Sweden (Grey Zone). Channel W is looking at working with local film producers to promote upcoming Malaysian films through its talk shows. It is also airing a programme featuring local nasyid group Raihan and its community social work activities.

Datuk Captain Ahmad Sufian, the chairman of Online Dynamics – the company that owns Channel W – said that they are looking at extending airtime to 24 hours.

He added that apart from entertainm­ent shows, the channel hopes to air programmes that are aimed at educating and informing the public.

For more informatio­n visit www. channelw.my

 ?? — MUMTAJ BEGUM/The Star ?? Some of the hosts of the live shows on Channel W.
— MUMTAJ BEGUM/The Star Some of the hosts of the live shows on Channel W.

Newspapers in English

Newspapers from Malaysia