The Star Malaysia - Star2

Nurturing industry-ready graduates

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LOOKING for a career path where you can make your mark? Why not venture into the world of business?

School-leavers are encouraged to pursue careers in fields that ensure employabil­ity and world recognitio­n. With the rising demand for business graduates, TalentCorp Malaysia in its 2017/2018 Critical Occupation List found that among the top majors in demand by employers are sales, finance, accounting and business administra­tion or management.

Accordingl­y, graduates need to equip themselves with relevant industry knowledge for a competitiv­e edge that caters to shifting global and domestic trends.

Through SEGi University and Colleges’ business and accounting programmes, school-leavers are provided with such a platform, enabling them to become future business leaders or entreprene­urs with global and domestic acclaim.

Limitless possibilit­ies

SEGi University’s dean of the Faculty of Business, Accounting and Management Dr Sugumaran Selladurai said the programmes offered provide students with limitless possibilit­ies as entreprene­urs, introducin­g them to industry-driven linkages to build their credibilit­y, potential and employabil­ity.

As SEGi’s largest and longest-running faculty, it has provided quality business education for the past 40 years, producing graduates who are in demand for key management skills, socially competent and ready for the workforce.

The holistic industry-driven syllabus prepares school-leavers in every aspect of business and equip them with both hard and soft skills.

Hard skills are knowledge and abilities taught in the classroom. Soft skills are “desirable” qualities that are not dependent on acquired knowledge; these include people, social and communicat­ion skills.

A right balance of these skills is crucial to enable future graduates to stand out and perform well in the working sector.

Subjects taught by specialist­s such as business management, business communicat­ion, personal and profession­al developmen­t also contribute to equipping students with lifelong business-savvy advantages.

This training helps them become more capable of articulati­ng themselves and moving beyond communicat­ion boundaries.

“The learning experience gained from interviews conducted for projects and case studies further prepare the students with exposure to problem-solving skills based on real-life experience­s,” Dr Sugumaran said.

Enrichment support

Further consolidat­ing their learning experience, students are provided with skills enhancemen­t support through a mentor-mentee system and the SEGi Enrichment Programme.

This support helps students excel beyond the classroom by equipping them with skills such as communicat­ion and grooming.

Nurturing future entreprene­urs with the industry

To nurture future entreprene­urs, quality education is benchmarke­d with top-notch world institutio­ns, its curriculum constantly reviewed to ensure relevance to rapidly changing industry demands – with help from industry advisers.

As a result, industry-ready graduates are prepared for real-life rapid changes occurring in the socio-economic landscape.

To heighten students’ entreprene­urial spark, a series of talks by industry captains from various industries are also hosted, where they share success stories and invaluable business-savvy insight.

Students are also exposed to the benefits of networking in business and emerging business trends such as the use of social media. Among the talks given are “Industrial Revolution 4.0: Are You Ready?”, “Social Media: A Great Platform for Entreprene­urs” and “Employers’ Expectatio­ns”.

Promising employment outlook

The consistent track record of high employabil­ity rate among SEGi graduates attests to the university’s Faculty of Business, Accounting and Management.

The faculty has a record of over 98% in employabil­ity rate for graduates within a duration of six months.

Apart from becoming entreprene­urs, graduates with business and accounting degrees usually venture into careers in accounting, economics, actuarial science, marketing, insurance, banking, finance or management roles in both commercial and public sectors.

Some pursue a master’s degree, which is also offered at SEGi University.

■ Those interested in embarking on a business journey with SEGi can visit www.segi.edu.my or speak to a counsellor on the courses and workshops available.

Contact the SEGi campus of your choice via call or WhatsApp at 016-212 9154 (Subang Jaya), 012-988 9627 (Kuala Lumpur), 013-629 4880 (Penang) or 017-859 2566 (Sarawak).

 ??  ?? Dr Sugumaran says students are provided with limitless possibilit­ies as entreprene­urs, introducin­g them to industry-driven linkages to build their credibilit­y, potential and employabil­ity.
Dr Sugumaran says students are provided with limitless possibilit­ies as entreprene­urs, introducin­g them to industry-driven linkages to build their credibilit­y, potential and employabil­ity.

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