Putra Marketer of the Year

This is our first time winning the Marketer of the Year Award and we are very happy and excited to receive this honour. We are dedicated and we strive to push the boundaries of innovation to create a better tomorrow.

Branding presence is very important to the company, and Samsung is committed to innovating technology to create a better tomorrow based on a deep understanding of what people need and want.

We use the Samsung product innovation philosophy “Inspired by humans, creating the future” as the basis of our beliefs.

In line with this belief, it is noted and known that the slim design and eyecatching gradient colours of the Samsung Galaxy A9 were inspired by millennials.

This solidifies Samsung’s product innovation to keep setting trends and appealing to consumers.

This intent to create strong emotional connection between consumers and the brand is then achieved if the brand is willing to keep abreast of the trends and foster more connections with its consumers.

At Samsung, our mission is to enrich our customer’s lives and to do that we try to relate what they need and want, so that we can give them new experiences through aspirational products and services. By this innovation, this is how we intend to stay relevant to today’s consumers in the digital era.